Newsletter Archive
Past issues of Failory's Newsletter, since October 2023.
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- The One-Hour HomeHow Pallet’s fast cabins entered a painfully slow systemSeptember 10, 2026
- Outspent and OutdeliveredHow a local grocery survivor faced billion-dollar rivalsSeptember 3, 2026
- Electricity Through Thin AirThe startup that charged devices across entire rooms.August 27, 2026
- Buying Better WeatherThe startup predicting weather for big businessAugust 20, 2026
- 80 Acres in OneThe hard economics behind growing food verticallyAugust 13, 2026
- Tap. Declined.Inside the collapse of crypto’s payment bridge.August 7, 2026
- The Decentralized GoogleHow Presearch tried to decentralize the search engineJuly 30, 2026
- Another Agent DownRelay joined the AI automation pileupJuly 23, 2026
- The Maggot RobotWhy Goterra’s waste model collapsedJuly 16, 2026
- Send PicsHow PicSee used AI to find your photos on friends' phonesJuly 9, 2026
- Paging Dr. WhatsAppJiviAI made health guidance instant. It got costly fast.July 2, 2026
- The Empty FactoryWhy SWAP built a huge factory and used only 10%June 25, 2026
- The $500 AI AccountantWhy FINNX couldn’t make Edith reliableJune 18, 2026
- Fintech on FumesHow Chimoney tried to build global payout infrastructure with under $1MJune 11, 2026
- The Pizza Robot GraveyardWhy Picnic's pizza robot became expensive furnitureJune 4, 2026
- Turned Into A FeatureHuxe shut down the week Spotify copied their ideaMay 28, 2026
- 23M Users. Only 75 Paid.The math that killed StreamElementsMay 21, 2026
- Sudden BankruptcyParker’s collapse shows how fragile fintech getsMay 14, 2026
- Too Early To AIHow NeuroPixel’s edge disappeared almost overnightMay 7, 2026
- One step away from NasdaqHow EO Charging collapsed before the IPOApril 30, 2026
- The Factory Killed The UnicornHow Ascend Elements collapsed mid-constructionApril 23, 2026
- Refusing the TrendWhy Spoony shut down instead of chasing AIApril 16, 2026
- Paid to use AIWhy Yupp’s feedback marketplace failedApril 9, 2026
- AI Ate DiscoveryWhat abillion’s shutdown says about curation appsApril 2, 2026
- Acquihired And KilledWhy Clockwise got acquired and then shut downMarch 26, 2026
- No More WithdrawalsThe story behind crypto’s latest collapse.March 19, 2026
- Another Hyperloop CrashedHardt got further than most and still diedMarch 12, 2026
- One Patient, One DrugWhy this startup built custom drugs for each patient.March 5, 2026
- 4 Years in LimboHow the FDA limbo crushed a $28M startup.February 26, 2026
- Right When It WorkedWhy Botkeeper shut down when its tech finally deliveredFebruary 19, 2026
- The British SpaceXWhy Orbex couldn’t make it to launchFebruary 12, 2026
- Fuel at 50% OffWhy Koko stacked $60M of debt selling fuel at a loss.February 5, 2026
- Crypto + AI?Entropy had the buzzwords, not the scale.January 29, 2026
- When Mergers Blow UpHow a 12-year startup died overnightJanuary 22, 2026
- Six Pivots in Two YearsWhy Alle failed to monetize discoveryJanuary 15, 2026
- $600M on BugsHow Ynsect built an insect giga-factory too earlyJanuary 8, 2026
- $3B to ZeroHow Luminar collapsed after Volvo walkedDecember 18, 2025
- Afraid of What He BuiltWhy one founder shut down his AI therapist before it hurt someoneDecember 11, 2025
- When Reddit Pulls OverHow an indie SaaS had to shut down after losing API accessDecember 4, 2025
- Making Strangers Trustworthy A startup’s attempt at the internet’s oldest problemNovember 27, 2025
- The Token TrapHow DappRadar lost its runway overnight.November 20, 2025
- The $2B MirageHow a $2B “hotel Airbnb” collapsed overnight.November 13, 2025
- The Open-Source RobotHow K-Scale Labs tried to democratize humanoid robots but ran out of runway.November 6, 2025
- Eaten by the Big PlatformsCarted wanted to unify e-commerce, TikTok had other plans.October 30, 2025
- Killed by BlackoutsThis startup turned flies into food—until the lights went outOctober 23, 2025
- The Automation MarketplaceHow Plumb failed to become the "Substack of AI Workflows"October 16, 2025
- Fintech Without FundingNiro shuts down after raising $20M amid funding and regulatory challenges.October 9, 2025
- Drones vs. FarmersWhy AgTech hardware adoption moves slower than VC moneyOctober 2, 2025
- Your 9AM RickshawThe Uber competitor that sold fixed daily rides with the same driver.September 25, 2025
- Killed by LawThe ban that ended India’s real money gaming unicorn.September 18, 2025
- The Battery GraveyardNatron is the latest casualty of Asia’s battery dominance.September 11, 2025
- TikTok Meets Amazon?Inside Flip’s unicorn bet on shoppable video commerce.September 4, 2025
- So Close It HurtsHow Appia Bio collapsed right at the clinic door.August 28, 2025
- Repo Killed The StartupWhy Kyte’s lender took back the cars.August 21, 2025
- From Social Media to Collage ToolInside Zeen’s pivot that pleased creators but stalled scale.August 14, 2025
- When Founders ClashHow co-founder tension and slow sales doomed Astra.August 7, 2025
- The Rickshaw LendersHow an EV startup ended up funding three‐wheel taxis.July 31, 2025
- Demo Day DisasterHow CodeParrot left YC empty-handed and never recovered.July 24, 2025
- The Instant Outfit StartupBlip promised 30-minute clothing delivery and failed fastJuly 17, 2025
- Did You Buy Air?Linqto sold startup shares. Turns out, users may have owned absolutely nothing.July 10, 2025
- Bundled Out of BusinessWhen Google bundles your paid product for freeJuly 3, 2025
- They Built the Web. Then Lost It.The collapse of CareerBuilder and Monster.June 26, 2025
- Drowning in BatteriesHow Powin went from market leader to bankruptJune 19, 2025
- Food From AirThe startup that wanted to turn CO2 into protein.June 12, 2025
- The Pedal Car FailureWhy Podbike’s hybrid ride never found a marketJune 5, 2025
- The Vegetable MiddlemenOtipy’s human-powered network couldn’t scale fast enoughMay 29, 2025
- The AI Agency TrapBuilder.AI sold itself as SaaS, but ran like an agency.May 22, 2025
- Farms in BoxesHow Freight Farms tried to reinvent agriculture — and failedMay 15, 2025
- From EVs to PenthousesHow BluSmart cofounders burned millions in public funds.May 8, 2025
- The Product Leaked. Literally.Why Zero Co couldn’t recover from a leaky rollout.May 1, 2025
- Lost to the AlgorithmWhy Smashing failed to fix your feed.April 24, 2025
- Sued by Your BackersWhy the ‘AWS of Fintech’ was taken down by its own investorsApril 17, 2025
- A Language Without a MarketWhy Wing couldn’t turn open-source love into revenueApril 10, 2025
- Fall of the Canva of DataWhyHive promised Canva-style simplicity for data. It didn’t last.April 3, 2025
- Bad GenesThe downfall of 23andMe’s billion-dollar bet.March 27, 2025
- Why Flipkart Killed ANSA $40M acquisition—now completely worthless.March 20, 2025
- $190 Million MistakeWhy Apostrophe’s huge acquisition couldn’t ensure its survivalMarch 13, 2025
- The Market Wasn’t ReadyEdtech in Africa has a monetization problem.March 6, 2025
- Breach in the BusinessThis security firm couldn’t patch its own collapse.February 27, 2025
- The Humane Pin is DeadThe $499 wearable no one wanted is gone.February 20, 2025
- Buyer Too Late?Level, a benefits startup, shut down —then buyers came knocking.February 14, 2025
- Your Bank Fees WonCushion helped users fight fees—so why did it fail?February 6, 2025
- When Banks Play StartupZing's collapse and why big banks keep failing at fintech.January 30, 2025
- Shake Your Phone, Earn BitcoinWhy Shakepay gives you crypto when you shake your phone.January 28, 2025
- EV Startups Keep DyingHow Canoo went from NASA to bankruptcy.January 23, 2025
- $500 for One Color?!How RemoteOK uses upsells to make users pay more.January 21, 2025
- A Pandemic MiragePandion’s pandemic-fueled rise ended in a sudden collapse.January 16, 2025
- Make Memes, Not AdsThe future of marketing is meme-powered.January 14, 2025
- A Christmas Miracle?How Bench went from shutdown to salvation during the holidays.January 9, 2025
- Friction That SellsHow intentional friction can increase conversions and retention.January 7, 2025
- 2024’s Biggest Startup CrashesFrom failed social media apps, to the "Uber of Weed".December 26, 2024
- Automated YouTube MarketingHow Calm’s evergreen videos attract users while they sleep.December 24, 2024
- Coca-Cola Couldn’t Save ThemWhy Thrive failed even with powerful support.December 19, 2024
- The Rise of Mini ToolsWhy AI-powered tools are the new go-to growth strategy.December 17, 2024
- The End of NFTs?Nike-owned NFT startup RTFKT has shut down.December 12, 2024
- Spotify’s Secret, UnwrappedWhy year-in-review works—and how to copy it.December 10, 2024
- 4 Years, €2M, and a Green DreamGrünfin's closure reveals the hurdles of scaling a mission-driven business.December 5, 2024
- Next-Level Product PagesHow AI is transforming e-commerce product pages.December 3, 2024
- Billions, Batteries, BankruptcyWhy $13.8B didn’t stop Northvolt’s downfall.November 28, 2024
- Make Links IrresistibleWhy OG images are the key to increase CTR.November 26, 2024
- Medical Pods Are Real?How Forward spent $657M building sci-fi medical pods—and failed.November 21, 2024
- 10 Lessons to Fundraise, Hire & GrowLessons from Warp’s founders on thriving in competitive markets.November 19, 2024
- Supersonic? Not So FastWhy Exosonic failed to bring back supersonic flights.November 14, 2024
- Speak Their LanguageHow Canva used localization to gain 100M+ new monthly users.November 12, 2024
- Farming on a BillionWhy Bowery’s billion-dollar vertical farm couldn’t survive.November 7, 2024
- Outcomes, Not SubscriptionsWhy solution-based pricing might be the future of SaaS.November 5, 2024
- A Billion Dollar CrashThe flying taxi startup that couldn’t lift off.October 31, 2024
- Scrape Your Way InHow Senja uses AI and web scraping to boost B2B activation.October 29, 2024
- Fintechs in FreefallWhy CapWay’s collapse shows no Fintech is safe.October 24, 2024
- Decentralized CreativityHow unsupervised TikTokers power CheaterBuster’s TikTok success.October 22, 2024
- Great Clients, No FutureHow Toplyne’s promising start still led to failure.October 17, 2024
- Ditch the HomepageHow Rows turned their homepage into their product.October 15, 2024
- Farewell, Uber of WeedWhat Eaze’s downfall means for cannabis startups.October 10, 2024
- The Aha! ShortcutHow AI turns PamPam's onboarding into a quick win.October 8, 2024
- Bananas, Loans, and DefaultsHow Greenikk's unpaid loans led to their shutdown.October 3, 2024
- Stealing from the CompetitionWhy SavvyCal will buy your Calendly subscription.October 1, 2024
- Kyros In TroubleHow Kyros went from raising $15M+ to facing fraud allegations.September 26, 2024
- AI-Powered Growth LoopsHow Verse attracted 250K users with a viral side-project.September 24, 2024
- School Funds, CEO FunHow school district money couldn’t save AllHere from itself.September 19, 2024
- Paid OnboardingsWhy Apollo gives free credits to users that complete their onboardings.September 17, 2024
- Nobody's Buying Carbon CreditsNori marks the second major collapse in the carbon credit industry this year.September 12, 2024
- Choose Your HomepageWhy Milanote built 20+ persona-based homepages.September 10, 2024
- When Auditors FleeThe collapse of ReshaMandi, India's $65M AgriTech startup.September 5, 2024
- Loyalty Pays OffHow JetBrains keeps customers loyal by lowering prices over time.September 3, 2024
- The Hidden StrugglesHow personal battles led to Buildspace’s closure.August 29, 2024
- Viral Job PostsWhy startups are creating social media challenges to recruit talent.August 27, 2024
- Close, But Not UnicornWhat Tally's collapse tells us about Fintech's fragility...August 22, 2024
- Onboarding DiscountsWhy Hypefury gives 95% off to users that complete their onboarding.August 20, 2024
- The Crash of the Kenyan JeepShutting down after 13 years building the ultimate African SUV.August 15, 2024
- Ad-Driven ValidationWhat Voodoo's fake mobile game ads can teach us about idea validation.August 13, 2024
- Scaling To The GraveWhat Moxion Power teaches about the dangers of scaling too quickly.August 8, 2024
- Divide and ConquerHow Wayfair divided the furniture industry into 200+ sites and reached $500M ARR.August 6, 2024
- Giving Back FundingWhy Bluelearn shut down with 70% of its funding still intact.August 1, 2024
- Forget VCs, Get Celeb Investors InsteadHow Step grew with the help of celebrity investors.July 30, 2024
- When 175 Employees Is Not EnoughAaqua, the social media app that never was.July 25, 2024
- Viral ConflictHow picking up a fight can make you reach new customers.July 23, 2024
- The New Theranos?A $500K Richard Mille, a tech logistics startup and a story of fraud.July 18, 2024
- Open HandbooksWhy startups are sharing how they operate with the public.July 16, 2024
- Big Koo-LapseHow Koo almost beats X in the Indian market.July 11, 2024
- Why Did a Timer Go Viral?How Calm got 2M visits from a 2-minute timer.July 9, 2024
- Hydrogen ExplosionWhy Universe Hydrogen is shutting down after raising $100M.July 4, 2024
- Always Yours, JasonHow 37signals use Founder Letters as landing pages.July 2, 2024
- Rare Disease TechWhat the fail of KovakDx says about HealthTech incentives.June 27, 2024
- Experts For HireHow Shopify grows through an experts marketplace.June 25, 2024
- ClimateTech is StrugglingWhat Running Tide's failure tells us about Climate Tech.June 20, 2024
- Spending $15K on Pizzas to Get $1MWhy Antimetal sent 1,000 pizzas to startups and VCs on launch day.June 18, 2024
- Lab Meat is Still Far AwayWhy one of the biggest startups cultivating meat shut down.June 13, 2024
- SaaS PlaygroundsHow to get 1.5x conversions with Interactive Demos.June 11, 2024
- AgTech's $120M CollapseWhy the world's largest climate data platform shut down.June 6, 2024
- Billboards Are Still OPHow Monday.com uses billboards to generate awareness.June 4, 2024
- The FTX of FintechHow Synapse's failure is affecting hundreds of Fintech startups.May 30, 2024
- The King of ToolsHow VEED gets 4.8M users/month by building free tools.May 28, 2024
- The Failure of the African AmazonHow Copia failed to build the African Amazon despite raising $130M.May 23, 2024
- Lights, Camera, Arc-tionHow Arc Browser creates loyal followers through YouTube videos.May 21, 2024
- Why I am moving to SFMy new role at Daydream, the Programmatic SEO startup.May 16, 2024
- Homepage MarketingWhy Stripe, Linear and Amie invest so many resources on their homepages.May 14, 2024
- The Failure of the Apple Store of WeedHow MedMen's valuation went from $3B to 0.May 9, 2024
- The Rationale Behind a $27M AcquisitionWhy HubSpot and other SaaS are acquiring media companies.May 7, 2024
- Pay-Per-Mile TeslaThe startup that leased Teslas by mile shuts down.May 2, 2024
- 500K Visitors With One CourseHow Ahrefs uses online courses to acquire customers.April 30, 2024
- Interest Rates Killed ThemHow the increase in interest rates lead to Fundid's shutdown.April 25, 2024
- No More FreemiumThe new strategy that Airtable is using to get 40% more conversions.April 23, 2024
- The Art of Knowing When To QuitHow to know if your startup should be shut down.April 18, 2024
- How ConvertKit Grows Through Concierge MigrationsStealing competitors' clients by offering them free switches.April 16, 2024
- The Startup That Wanted GPT to Drive Your CarHow Ghost Autonomy burnt $220M trying to innovate in the self-driving industry.April 11, 2024
- The Surprising Effectiveness of Recap EmailsHow Grammarly boosted retention with emails that users actually want to read.April 9, 2024
- When $230M is Not EnoughHow Rezi burnt all of their money leasing New York apartments.April 4, 2024
- The Day Wise Created 250K Variants of a CalculatorHow Wise used Programmatic SEO to obtain over 40.7M users/moApril 2, 2024
- The Failed Exclusive CommunityThe $12M fail of Round's private community.March 28, 2024
- Try Before You HireHow Linear achieved a 96% working retention rate with work trials.March 26, 2024
- Drive from HomeHow Phantom Auto tried and failed to turn drivers into remote workers.March 21, 2024
- How MasterClass Is Dominating Google SERPsGetting 5.9M users/month by targeting high search volume keywords.March 19, 2024
- Airplane's Last FlightHow Airtable acquired and closed this $32M startup.March 14, 2024
- Why Stripe Created a Book Publishing HouseHow a FinTech is increasing the internet GDP by writing books.March 12, 2024
- Hospitals Still Make the Worst CustomersAnalyzing Project Ronin’s $10M failure.March 7, 2024
- 400k Users/Mo Through the GPT StoreHow VEED is using GPTs as a customer acquisition channel.March 5, 2024
- The Funded DeadExploring the fate of startups caught between dreams and decay.February 29, 2024
- How Canva Gets 130M+ Visitors/Mo Acquiring StartupsA dive into a distinct approach to startup acquisitions.February 27, 2024
- A HealthTech FailureAstarte Medical shuts down after having raised $14M.February 22, 2024
- How Gamma Acquired 10M+ Users Through WOMThe 3 tactics behind this wild growth strategy.February 20, 2024
- Journera’s $36M CrashWhen the Travel industry misses its own connection...February 15, 2024
- How Beehiiv Grows by Gifting TripsBreaking down Beehiiv’s $500K/year referral programFebruary 13, 2024
- They Burned $50M in 8 Months?!The story behind The Messenger's failure.February 8, 2024
- How Stripe Builds Loyalty with Personalized GiftsA $50B company still “doing things that don’t scale.”February 6, 2024
- DON'T Do This If You FailLessons from the mistakes of a viral failed startup founderFebruary 1, 2024
- Why Artifact FailedThe "TikTok for News" built by Instagram's co-founders shuts downJanuary 25, 2024
- 3 Reasons Why Maybe FailedAnd how it has resurged as an open-source project.January 18, 2024
- Help shape Failory's future 🙏Take our 2024 reader survey & win one of our 18 prizes!January 16, 2024
- 💀 My thoughts of InVision’s $2B failureThe design collaboration startup has announced it's shutting down.January 11, 2024