34% of startups fail due to lack of product-market fit. Learn how to avoid it for only $15!

Startup Cemetery

A big resource for entrepreneurs and startup owners, in which we have collected and analyzed why +100 big companies have failed. Learn from mistakes, and avoid being part of the 90% of businesses that fail.

This is Brought to You by:
NoGood

NoGood

Your on-demand growth squad for SaaS, B2B, and eCommerce brands.

NerdPilots

NerdPilots

Get fast, reliable web, mobile and software development help 24/7.

This could be your AD. Sponsor Startup Cemetery to reach +10,000 entrepreneurs.

Subscribe to Our Newsletter!

Invite us into your inbox and get immense learning and 80+ deals on tools to help you scale your startup (worth up to $50,000)!

Your subscription could not be saved. Please try again.
Your subscription has been successful.

Moped

Free messaging application

General Information
Category
Social Media
Country
Germany
Started
In 1998
Business Failure
Business Outcome
Acquired
Closed
By 2014
Cause of Failure
No Market Need
Founders & Employees
Number of Founders
One
Name of Founders
Schuyler Deerman
Number of Employees
Between 11 And 50
Funding
Number of Funding Rounds
1
Total Funding Amount
$1M
Number of Investors
4
Description

Moped was a social app available for every device. Registered users could send and receive messages from their network connections. Beside the messaging service for both private and business purposes, Moped also offered a variety of other services to its users online. Some of its features included the possibility to upload the content and share it online with other users through Dropbox, or even to explore what nearby places offer good services, food, party, etc, by partnering with the Foursquare App. Moped also allowed all registered users to perform complex tasks by using multiple apps at the same time, with the help of the integrated IFTTT (if this, then that) app.

Cause of Failure

The main reason why Moped didn’t take off was that it had not enough entertaining and fast-growing content of the kind that could attract a broad mass of users to join. They tried refreshing the old content by integrating a new feature which nonetheless was not recognized as something groundbreaking in the era where other social apps with similar features already enjoyed growing popularity.

Moped was unable to see that without significant revenues and with their old and outdated content, they could not stand a chance in competing with other similar social apps. Despite their efforts and the new ideas they implemented, they attracted a disappointingly small group of users but lost a greater amount of its initial user base. The popularity and the number of users saw a steady decrease. That defeat led to the loss of all their revenue and they couldn’t find someone to invest in additional rounds. Moped officially closed and was bought by Berlin-based company 6Wunderkinder which was in turn acquired by Microsoft in 2015.

Go on Reading

Munchery

Gourmet meals at your doorstep

Food and Beverage
Bankruptcy
$125.4M
Multiple Reasons
Food and Beverage
United States
In 2011
By 2019
Three
Between 101 And 250
More Than 50M
Multiple Reasons
Bankruptcy
Leap Transit

Provider of private transit and offers bus services

Transportation
Shut Down
$2.5M
Legal Challenges
Transportation
United States
In 2013
By 2015
One
Between 51 And 100
Between 1M 10M
Legal Challenges
Shut Down
Poliana

Web application that simplified the legislative system

Analytics
Shut Down
$15K
Bad Business Model
Analytics
United States
In 2013
By 2015
Four
Between 1 And 10
Less Than 1M
Bad Business Model
Shut Down
Tutorspree

Web-based tuition services

Education
Acquired
$1.8M
Bad Marketing
Education
United States
In 2010
By 2013
Three
Between 51 And 100
Between 1M 10M
Bad Marketing
Acquired
DotCloud

Enabled developers to host, assemble and run their applications

Software and Hardware
Bankruptcy
$13.7M
Mismanagement of Funds
Software and Hardware
United States
In 2008
By 2016
One
Between 251 And 500
Between 10M 50M
Mismanagement of Funds
Bankruptcy
Grooveshark

Web-based on-demand music application

Music
Shut Down
$4.6M
Legal Challenges
Music
United States
In 2006
By 2015
Three
Between 51 And 100
Between 1M 10M
Legal Challenges
Shut Down
This is Brought to You by:
NoGood

NoGood

Your on-demand growth squad for SaaS, B2B, and eCommerce brands.

NerdPilots

NerdPilots

Get fast, reliable web, mobile and software development help 24/7.

Acadium

Acadium

120 hours of digital marketing from a remote apprentice for only $299 (+ $50 off!).

This could be your AD. Sponsor Startup Cemetery to reach +10,000 entrepreneurs.

Subscribe to Our Newsletter!

Invite us into your inbox and get immense learning and 80+ deals on tools to help you scale your startup (worth up to $50,000)!

Your subscription could not be saved. Please try again.
Your subscription has been successful.