This free eBook goes over the 10 slides every startup pitch deck has to include, based on what we learned from analyzing 500+ pitch decks, including those from Airbnb, Uber and Spotify.
Everything you need to raise funding for your startup, including 3,500+ investors, 7 tools, 18 templates and 3 learning resources.
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ChattingCat effectively frames its problem around the high-stakes world of business communication for non-native speakers. This strategy immediately signals a valuable, professional user base to investors, moving beyond the general language-learning market. The focus on converting "broken English" into fluent expression creates a tangible and relatable pain point for a large, underserved audience.
Our Tip: Quantify the problem with specific data points about the market's pain to create a compelling business case for your solution.
The solution directly mirrors the stated problem, promising to turn broken English into fluent, native-like business communication. This tight problem-solution fit is compelling, and its value proposition is sharpened by focusing on a professional niche instead of the broad consumer market. Notice their positioning as a practical tool for business outcomes, not just a language learning app, which is a key differentiator.
Our Tip: Visually demonstrate your solution with a simple "how it works" diagram or product mockups to make your value proposition instantly understandable.
ChattingCat leads with its most powerful proof point: 2800+ unique paying customers. This metric serves as undeniable validation that they have found a real problem people will pay to solve. For an investor, this traction immediately de-risks the opportunity by proving both product-market fit and a viable business model.
Our Tip: Present traction metrics on a timeline, like a month-over-month growth chart, to showcase momentum and tell a compelling growth story.
The deck presents a well-rounded founding team with a CEO, CTO, and COO, which signals to investors that key operational, technical, and strategic roles are covered. This structure suggests the company is built on a solid foundation for execution. However, the slide misses the critical "why you" by not highlighting the team's specific, relevant experience that makes them uniquely qualified to solve this problem.
Our Tip: For each team member, add a single line highlighting their most impressive and relevant accomplishment to prove they are the right people to win.
ChattingCat succeeds by targeting a specific, high-value niche of non-native business professionals instead of the crowded general language market. This focus creates a clear, compelling narrative that resonates with investors looking for defensible business models. Apply this by defining a narrow customer segment whose acute pain you can solve better than anyone else.
The deck's most powerful slide leads with a single, undeniable metric: 2800+ paying customers. This number instantly validates the market, de-risks the investment, and proves a viable business model before an investor can even ask. Prioritize revenue-based metrics over vanity ones to show you have a real business, not just a popular idea.
