This free eBook goes over the 10 slides every startup pitch deck has to include, based on what we learned from analyzing 500+ pitch decks, including those from Airbnb, Uber and Spotify.
Everything you need to raise funding for your startup, including 3,500+ investors, 7 tools, 18 templates and 3 learning resources.
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Mahmee immediately grounds its pitch in a relatable and urgent issue: the lack of accessible healthcare for new mothers. By focusing on specific pain points like breastfeeding challenges and the need for community, they create an immediate emotional connection and define a clear, tangible problem. This approach works because it frames the subsequent solution not as a "nice-to-have" but as a critical necessity for a vulnerable population.
Our Tip: Frame the problem through the lens of your customer's specific, emotional pain points to make the need for your solution feel urgent and undeniable to investors.
The deck clearly presents Mahmee as a comprehensive digital platform, connecting the solution directly back to the stated problems. They differentiate by offering a holistic suite of services, from appointments to direct messaging, which positions them as an all-in-one maternal health hub. This clear value proposition of accessible, specialized, and integrated care is compelling because it directly addresses the fragmentation new mothers experience.
Our Tip: Present your solution as a direct answer to the problem slide, showing a clear "before and after" and emphasizing your unique, integrated approach.
Mahmee showcases a well-rounded founding team that builds instant credibility, combining a CEO, a clinical expert (Director of Care), and a data scientist. This blend of business, medical, and technical expertise is exactly what investors look for, as it signals the team has the necessary skills to both build the product and understand the market deeply. The inclusion of specific roles for the entire team, from engineering to community, demonstrates operational readiness.
Our Tip: Highlight a founding team that covers the core pillars of your business—such as commercial, technical, and domain expertise—to de-risk the execution in investors' minds.
The traction slide provides hard evidence that Mahmee's model works, using two powerful metrics: a $360K annual run rate and a $560 average purchase value in the first six months. The ARR demonstrates market demand and a functioning business model, while the high average purchase value signals strong customer engagement and willingness to pay. This serves as crucial validation that their solution is not just an idea but a revenue-generating business.
Our Tip: Showcase a "killer metric" that proves your core business assumption, whether it's revenue, user engagement, or customer lifetime value.
Mahmee’s deck tells a seamless story, where each slide logically builds on the one before it. The problem creates urgency, the solution provides the answer, the team de-risks execution, and the traction proves the model. Structure your own deck to guide investors through a compelling narrative arc from problem to validated solution, making your case feel inevitable.
Investors are wired to spot risk, and Mahmee systematically dismantles it on every slide. They don't just claim a market exists; they show tangible pain points, a team with the exact skills needed, and traction that proves customers will pay. Back every major assertion in your deck with a specific piece of evidence—whether it's team credentials, user data, or revenue—to build credibility and investor confidence.
