The Full List of 2 Loyalty Programs Unicorn Startups (2026)
The loyalty programs sector is creating high value companies focused on everyday consumer spending. Bilt Rewards, for instance, lets users earn points on rent payments and was founded in 2021.
The company has already reached an $11B valuation. Fetch, which rewards general shopping, is valued at $3B.
Below is the full list of 2 Loyalty Programs unicorn startups at this time.
Top 2 Most Valuable Loyalty Programs Unicorns
Bilt Rewards created a loyalty program that allows renters to earn points on their monthly rent payments without any fees. The program turns a renter's largest expense into valuable rewards that can be used for travel, fitness, or a down payment on a home.
| Valuation | $11B (Joined October 2022) |
| Headquarters | New York, New York, United States |
| Year Founded | 2021 |
| Founders | Ankur Jain, David Wyler |
| Funding Amount | $813.3M |
| Company Size | Mid-Size Team (51-250) |
| Last Funding Status | Venture Round |
| Top Investors | Eldridge Industries, Wells Fargo, General Catalyst, Vanderbilt University, United Wholesale Mortgage |
Fetch developed a mobile rewards app that allows shoppers to earn points by scanning any receipt. They are known for creating a simple, universal loyalty program where users can redeem points for gift cards from hundreds of brands.
| Valuation | $3B (Joined March 2021) |
| Headquarters | Madison, Wisconsin, United States |
| Year Founded | 2013 |
| Founders | Tyler Kennedy, Wes Schroll |
| Funding Amount | $691.8M |
| Company Size | Large Team (251-1,000) |
| Last Funding Status | Series E |
| Top Investors | ICONIQ Capital, TelevisaUnivision, Greycroft, Gaingels, Headline |

