Lack of PMF Kills 34% of Startups. Here's My eBook On How To Avoid It.
Learn how to measure and achieve Product-Market Fit, by following the exact strategies used by Airbnb, Slack and Intercom, among other successful startups.
Get the eBook for only $15 →
5/5 from +600 copies sold
Chapter 1: Why, What, and How of PMF
You'll finish knowing:
- What is product-market fit.
- How important is PMF.
- Whether it is a yes or no thing or a never-ending goal.
- Its problematic relationship with growth.
- How to measure it and know if you have achieved it or not.
- Four frameworks to think about PMF.
- Other fits your business must have.
Chapters 2-8: Case Studies
Each chapter analyzes how a different startup achieved PMF. Startups are:
- Superhuman
- Segment
- ClassPass
- Intercom
- Airbnb
- Slack
- PayPal
What are People Saying?
Dru Riley
Founder of Trends.vc
It's been great watching this book come together.
I love learning the micro from the macro. And vice versa.
Find out why growth efforts are often wasted without product-market fit. And how some of the legends achieved it.
Aadil Razvi
Head of Sales at Demand Curve
Startups are risky ventures.
This is the handbook for founders who want to derisk their startup ideas — before spending years on an idea that could have been validated in days.
A no-brainer purchase.
Frequently Asked Questions
Why should I focus on PMF?
34% of startups fail due to lack of it. You don't want your business to be one of these.
Where did you get the information from?
I consumed +100 resources about PMF (podcasts, videos, articles) and turned all of my insights into this actionable 76-page eBook.
Does this work for any kind of startup?
Yes, the framework and strategies work for startups in any industry and with any business model.
Do you offer a refund?
If you aren't happy with the eBook within the 14 days of purchasing it, I'll provide you with a refund.
← They are already applying the eBook's PMF strategies.
Steal the Most Successful Startups' PMF Strategies
Understand product-market fit and learn the actionable strategies that led Slack, Intercom and AirBnB to reaching PMF and getting valued at $$$.