34% of startups fail due to lack of product-market fit. Learn how to avoid it for only $15!

A big resource for entrepreneurs and startup owners, in which we have collected and analyzed why +100 big companies have failed. Learn from mistakes, and avoid being part of the 90% of businesses that fail.

This is Brought to You by:
Headway

We help startups launch new digital products through product strategy, design, and development.

This could be your AD. Sponsor Startup Cemetery to reach +10,000 entrepreneurs.

Subscribe to Our Newsletter!

Invite us into your inbox and get immense learning and 80+ deals on tools to help you scale your startup (worth up to $50,000)!

Your subscription could not be saved. Please try again.
Your subscription has been successful.

Admazely

Easy-to-setup retargeting for web shops

General Information
Category
Marketing
Country
Denmark
Started
In 2011
Business Failure
Business Outcome
Bankruptcy
Closed
By 2013
Cause of Failure
Lack of Funds
Founders & Employees
Number of Founders
Four
Name of Founders
David Björklund, Peter Vilsholm Therkildsen, Sylwia Erhardt-Bednarska, Søren Holbech Nielsen
Number of Employees
Between 1 And 10
Funding
Number of Funding Rounds
1
Total Funding Amount
$600K
Number of Investors
3
Description

Admazely was a Copenhagen based startup that offered simple to set up retargeting tools for web shops. Its objective was to give technological advertising solution for online businesses to effectively re-engage website visitors who that go through with the offerings purchase.

Cause of Failure

Admazely shut down in May 2013 on the grounds that it ran short on financing and didn't figure out how to secure more cash.

Besides funding, an additional problem appeared when several people had to leave the company. One of the co-founders decided to leave the company to relocate with his partner. Admazely also lost two key English-speaking sales people that till then had been very successful in driving sales from the UK market. With low cash supply, the loss of crucial people in his team and a high burning rate, Admazely decided to file for bankruptcy within a year of its launch.

Go on Reading

Formspring

Encouraged people to get to know

Social Media
Shut Down
$14.3M
Legal Challenges
Social Media
United States
In 2009
By 2013
Two
Between 11 And 50
Between 10M 50M
Legal Challenges
Shut Down
Rdio

Digital music service provider

Music
Bankruptcy
$125.7M
Competition
Music
United States
In 2008
By 2015
Three
Between 51 And 100
More Than 50M
Competition
Bankruptcy
OpTier

Cloud-based enterprise software business

Analytics
Shut Down
$118.1M
Bad Market Fit
Analytics
United States
In 2002
By 2014
Two
Between 51 And 100
More Than 50M
Bad Market Fit
Shut Down
Rafter

Textbook and course material provider for schools

Education
Acquired
$86M
Competition
Education
United States
In 2006
By 2016
One
Between 51 And 100
More Than 50M
Competition
Acquired
RewardMe

Intelligent CRM solution for local commerce

Marketing
Shut Down
$1.1M
Lack of Funds
Marketing
United States
In 2010
By 2015
Three
Between 11 And 50
Between 1M 10M
Lack of Funds
Shut Down
Sprig

Online app that provided healthy organic meals

Food and Beverage
Shut Down
$56.7M
Competition
Food and Beverage
United States
In 2013
By 2017
Four
Between 51 And 100
More Than 50M
Competition
Shut Down
This is Brought to You by:
Headway
Headway

We help startups launch new digital products through product strategy, design, and development.

Acadium
Acadium

120 hours of digital marketing from a remote apprentice for only $299 (+ $50 off!).

This could be your AD. Sponsor Startup Cemetery to reach +10,000 entrepreneurs.

Subscribe to Our Newsletter!

Invite us into your inbox and get immense learning and 80+ deals on tools to help you scale your startup (worth up to $50,000)!

Your subscription could not be saved. Please try again.
Your subscription has been successful.