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Startup Cemetery

A big resource for entrepreneurs and startup owners, in which we have collected and analyzed why +100 big companies have failed. Learn from mistakes, and avoid being part of the 90% of businesses that fail.

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Pixate

Platform for mobile interaction design

General Information
Category
Design
Country
United States
Started
In 2012
Business Failure
Business Outcome
Shut Down
Closed
By 2016
Cause of Failure
Acquisition Flu
Founders & Employees
Number of Founders
Two
Name of Founders
Kevin Lindsey, Paul Colton
Number of Employees
Between 11 And 50
Funding
Number of Funding Rounds
1
Total Funding Amount
$3.8M
Number of Investors
1
Description

Pixate wanted to make prototyping and designing applications more accessible and effortless. Although the company was a small unit, it still had achieved a lot. Specifically, Pixate was a mobile app prototyping tool for Android and iOS that let users create and preview complicated interactions and animations. No use of code was needed to use the app that also helped improve the app design through interactive native prototypes.

Cause of Failure

Pixate became quite popular in a couple of years after its launch and was later acquired by Google in 2015. After purchasing Pixate, Google made Pixate Studio available for general users for free and made Pixate cloud service more affordable. In 2016 Google announced they would be shutting down Pixate so that the team could focus on a new product that would still be related to the prototyping field. They were referring to Google’s Material tools for developers and designers launched in October 2016.

Go on Reading

FoundationDB

Scalable NoSQL layered database

Software and Hardware
Acquired
$22.7M
Acquisition Flu
Software and Hardware
United States
In 2009
By 2015
Three
Between 11 And 50
Between 10M 50M
Acquisition Flu
Acquired
Dinner Lab

Membership-based social dining experiment

Food and Beverage
Shut Down
$9.1M
Bad Business Model
Food and Beverage
United States
In 2011
By 2016
Three
Between 11 And 50
Between 1M 10M
Bad Business Model
Shut Down
CircleBack Lending

A P2P marketplace for online lending

Finances
Shut Down
$12M
Bad Business Model
Finances
United States
In 2012
By 2016
Two
Between 11 And 50
Between 10M 50M
Bad Business Model
Shut Down
Zoomo

P2P transactions of pre-owned cars

Transportation
Shut Down
$6M
Bad Business Model
Transportation
India
In 2014
By 2016
Two
Between 11 And 50
Between 1M 10M
Bad Business Model
Shut Down
HiGear

Private car-sharing club for luxury and sports cars

Transportation
Acquired
$1.3M
Legal Challenges
Transportation
United States
In 2011
By 2011
Two
Between 1 And 10
Between 1M 10M
Legal Challenges
Acquired
Appiterate

Mobile marketing automation platform

Marketing
Acquired
$500K
Acquisition Flu
Marketing
United States
In 2013
By 2015
Four
Between 1 And 10
Less Than 1M
Acquisition Flu
Acquired
This is Brought to You by:
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NoGood

Your on-demand growth squad for SaaS, B2B, and eCommerce brands.

NerdPilots

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Acadium

Acadium

120 hours of digital marketing from a remote apprentice for only $299 (+ $50 off!).

This could be your AD. Sponsor Startup Cemetery to reach +10,000 entrepreneurs.

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