Stereomood failure

Stereomood

Music platform that provided mood-based song listings

Description

Stereomood was an online platform for streaming music which instead of being based on genre or musical interest, it categorized and streamed songs according to the users’ mood. Users could hear and create their own playlist as well as share music with other members depending on how they felt at any particular time.

Stats

Category
Music
Country
Italy
Started
In 2009
Closed
By 2015
Number of Founders
Four
Name of Founders
Daniele Novaga, Eleonora Viviani, Giovanni Ferron, Maurizio Pratici
Number of Employees
Between 11 And 50
Number of Funding Rounds
1
Total Funding Amount
No Data
Number of Investors
1
Precise Cause of Failure
Acquisition Flu
Business Outcome
Acquired

Cause of Failure

Stereomood seems to cease operation towards the end of 2014 and their last tweet and Medium post was in February 2015. In the post the team announced that after 6 years of operation they were no longer involved with the the platform nor its management. It seems that the company has been acquired by some party that decided to not continue its business. Effectively, the only strategy that could have realistically turned out to be profitable for Stereomood was acquisition as they weren’t able to make profit in any other way since companies such as Spotify already ruled the market.

Go on Reading

Other Startups

Startup Cemetery

A big resource for entrepreneurs and startup owners, in which we have collected and analyzed why +100 big companies have failed. Learn from mistakes, and avoid being part of the 90% of businesses that fail.

Subscribe to Our Newsletter!

Receive our weekly newsletters with the latest startup-related articles and interviews.

Stereomood

Music platform that provided mood-based song listings

General Information
Category
Music
Country
Italy
Started
In 2009
Business Failure
Business Outcome
Acquired
Closed
By 2015
Cause of Failure
Acquisition Flu
Founders & Employees
Number of Founders
Four
Name of Founders
Daniele Novaga, Eleonora Viviani, Giovanni Ferron, Maurizio Pratici
Number of Employees
Between 11 And 50
Funding
Number of Funding Rounds
1
Total Funding Amount
No Data
Number of Investors
1
Description

Stereomood was an online platform for streaming music which instead of being based on genre or musical interest, it categorized and streamed songs according to the users’ mood. Users could hear and create their own playlist as well as share music with other members depending on how they felt at any particular time.

Cause of Failure

Stereomood seems to cease operation towards the end of 2014 and their last tweet and Medium post was in February 2015. In the post the team announced that after 6 years of operation they were no longer involved with the the platform nor its management. It seems that the company has been acquired by some party that decided to not continue its business. Effectively, the only strategy that could have realistically turned out to be profitable for Stereomood was acquisition as they weren’t able to make profit in any other way since companies such as Spotify already ruled the market.

Go on Reading

Frankly

Messaging app for frank conversations

Social Media
Shut Down
$600K
Bad Market Fit
Social Media
India
In 2014
By 2016
Two
Between 51 And 100
Less Than 1M
Bad Market Fit
Shut Down
Fab

Online design marketplace

e-Commerce
Acquired
$336.3M
Multiple Reasons
e-Commerce
United States
In 2009
By 2013
Five
Between 501 And 1000
More Than 50M
Multiple Reasons
Acquired
Sharingear

Marketplace for musicians to rent their instruments

Music
Shut Down
€15K
Multiple Reasons
Music
Denmark
In 2014
By 2015
One
Between 1 And 10
Less Than 1M
Multiple Reasons
Shut Down
Fuhu

Designer and seller of cloud-served softwares

Software and Hardware
Acquired
$66.2M
Mismanagement of Funds
Software and Hardware
United States
In 2006
By 2015
Three
Between 501 And 1000
More Than 50M
Mismanagement of Funds
Acquired
Auctionata

Online auction platform for art & luxury

e-Commerce
Shut Down
$95.5M
Legal Challenges
e-Commerce
Germany
In 2012
By 2017
Four
Between 251 And 500
More Than 50M
Legal Challenges
Shut Down
PoliMobile

Empowered campaigns with the power of mobile

Marketing
Shut Down
-
No Market Need
Marketing
United States
In 2011
By 2015
One
Between 1 And 10
Nothing
No Market Need
Shut Down