Startup Cemetery

A big resource for entrepreneurs and startup owners, in which we have collected and analyzed why +100 big companies have failed. Learn from mistakes, and avoid being part of the 90% of businesses that fail.

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Transpose

Smart workspace for businesses to manage projects

General Information
Category
Productivity
Country
United States
Started
In 2015
Business Failure
Business Outcome
Shut Down
Closed
By 2015
Cause of Failure
Bad Business Model
Founders & Employees
Number of Founders
Four
Name of Founders
Hussein Ahmed, Matt Goyer, Samah Gad, Skyler Johnson-Wagner
Number of Employees
Between 11 And 50
Funding
Number of Funding Rounds
1
Total Funding Amount
$1.5M
Number of Investors
2
Description

Transpose, a Seattle startup which initially took off as a note-taking app known as KustomNote, decided subsequently to implement a major strategy shift that would give full attention to its business customers. Transpose then grew into a more comprehensive information management platform, changed its name and introduced new features. It also started charging its users a monthly fee of $14.99 per to access to its tools while keeping a limited-access free plan.

Cause of Failure

Transpose operated for about two years before shutting down on December 9th, 2016 citing the inability to generate enough revenue to sustain the business as one of the main culprits. Although no further details were divulged following such closure, the company probably failed in its marketing strategy and product placement. Another possible reason for low revenue generation could have been the company's product pricing strategy which might have not resonate well with its initial clients that had originally used the app as an alternative to Evernote.

Go on Reading

Aria Insights

Air vehicles for search and rescue missions

Software and Hardware
Shut Down
$39M
Multiple Reasons
Software and Hardware
United States
In 2008
By 2019
One
Between 11 And 50
Between 10M 50M
Multiple Reasons
Shut Down
Juicero

First home cold-pressed juicing system

Food and Beverage
Bankruptcy
$118.5M
Bad Business Model
Food and Beverage
United States
In 2013
By 2017
One
Between 101 And 250
More Than 50M
Bad Business Model
Bankruptcy
Kno

Education software startup

Education
Acquired
$94.9M
Competition
Education
United States
In 2009
By 2013
Two
More Than 10000
More Than 50M
Competition
Acquired
Zoomo

P2P transactions of pre-owned cars

Transportation
Shut Down
$6M
Bad Business Model
Transportation
India
In 2014
By 2016
Two
Between 11 And 50
Between 1M 10M
Bad Business Model
Shut Down
CircleBack Lending

A P2P marketplace for online lending

Finances
Shut Down
$12M
Bad Business Model
Finances
United States
In 2012
By 2016
Two
Between 11 And 50
Between 10M 50M
Bad Business Model
Shut Down
Grooveshark

Web-based on-demand music application

Music
Shut Down
$4.6M
Legal Challenges
Music
United States
In 2006
By 2015
Three
Between 51 And 100
Between 1M 10M
Legal Challenges
Shut Down
This is Brought to You by:
NerdPilots

NerdPilots

Get fast, reliable web, mobile and software development help 24/7.

Acadium

Acadium

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