This free eBook goes over the 10 slides every startup pitch deck has to include, based on what we learned from analyzing 500+ pitch decks, including those from Airbnb, Uber and Spotify.
Everything you need to raise funding for your startup, including 3,500+ investors, 7 tools, 18 templates and 3 learning resources.
Buy It For $97 $297 →
Homigo effectively frames the problem around the tangible anxieties of homeownership: neglect leading to costly repairs and the difficulty of finding reliable help. They articulate clear pain points like tracking maintenance and the high cost of emergencies, which immediately resonates with any property owner. This approach works because it grounds the business in a universal, relatable issue, making the need for a solution feel urgent and obvious to investors.
Our Tip: Frame the problem using emotional and financial consequences to create a sense of urgency and make your solution feel indispensable.
The pitch presents a clear, structured solution with a maintenance plan that tracks services, status, and costs, directly addressing the chaos described in the problem slide. Homigo’s value proposition is its proactive approach, which differentiates it from reactive repair services by focusing on prevention. This clear problem-solution fit demonstrates a deep understanding of the customer's journey from disorganized stress to managed control.
Our Tip: Clearly show how your solution's specific features directly neutralize the pain points you previously established.
Homigo presents a compelling business model by showcasing strong unit economics with a $2,900 LTV against a $255 CAC. This LTV/CAC ratio immediately signals a sustainable and scalable business, which is a primary concern for investors. By also including a $780K GMV run rate, they provide evidence that the model is not just theoretical but is already generating significant transaction volume.
Our Tip: Go beyond just revenue streams and present your LTV to CAC ratio to prove your business model is both profitable and scalable.
The team slide powerfully builds credibility by pairing a CEO with a tech and computer science background with a President who has deep home contracting experience. This combination of tech expertise (Guillaume Laliberte) and industry knowledge (David Steckel) directly addresses the two most critical aspects of the business. Investors see this as de-risking the venture, as the founding team has the necessary skills to both build the product and navigate the industry.
Our Tip: Showcase how your founding team’s backgrounds create a perfect blend of skills to solve the specific problem you are tackling.
Homigo masterfully connects every slide, creating a seamless story from a universal problem to a validated solution with the perfect team. This narrative makes their success feel logical and inevitable, guiding investors from one "yes" to the next. Ensure your deck flows like a cohesive story where each slide's conclusion is the premise for the next.
The deck proactively answers investor questions with hard data, using a strong LTV/CAC ratio to prove the business model and 30% MoM growth to validate traction. This strategy transforms risky assumptions into credible facts, building immense investor confidence. Audit your own deck for unsupported claims and replace them with concrete metrics to de-risk your venture in the investor's mind.
