Here's a list of 50 pitch deck examples from well-known startups at their Seed stages, including Airbnb and Buffer.
There is a lot of theory and resources online telling us that there are right and wrong ways to pitch your startup.
But when you’re actually trying to arrange everything in a deck, it is significantly harder than it looks.
It can be very hard to find good startup pitch decks online — especially from startups that are no longer in the seed stage.
Below are examples from seed stage startups such as Airbnb and Buffer, right after they raised money.
Airbnb is an online marketplace for people to list, discover, and book accommodations.
Details of the startup:
Industry:
Hospitality, Travel
Business model:
Marketplace
Customer:
B2C, B2B
Details of the pitch deck:
Year:
2008
Amount raised:
$600K
Investor:
VC, Angel Investors
You can find more details about this startup here.
Beatdapp provides real-time tracking of media for brands and artists, helping them find up missing royalties.
Details of the startup:
Industry:
Blockchain, Software, Music, Audio, Analytics
Business model:
SaaS
Customer:
B2B
Details of the pitch deck:
Year:
2019
Amount raised:
$2.4M
Investor:
VC
You can find more details about this startup here.
Buffer’s suite of apps and tools are designed to increase engagement and grow an audience on social media.
Details of the startup:
Industry:
Marketing, Social Media, Analytics, Productivity
Business model:
SaaS, Subscription
Customer:
B2B
Details of the pitch deck:
Year:
2011
Amount raised:
$500k
Investor:
No Data
You can find more details about this startup here.
Coinbase is a digital currency exchange that allows traders to buy and sell around 50 cryptocurrencies.
Details of the startup:
Industry:
FinTech, Cryptocurrency, Blockchain
Business model:
Marketplace
Customer:
B2C
Details of the pitch deck:
Year:
2012
Amount raised:
$600K
Investor:
VC
You can find more details about this startup here.
DocSend is a secure, cloud-based solution that handles the secure, mobile review and approval of confidential business transactions such as documents, contracts, and orders.
Details of the startup:
Industry:
Software, Marketing
Business model:
SaaS
Customer:
B2B
Details of the pitch deck:
Year:
2013
Amount raised:
$1.7M
Investor:
VC
You can find more details about this startup here.
Fittr designs your workout plan so you’re never bored. Choose what equipment you have, the time you have available, and keep track of your favorite moves. Your unique, personalized experience helps to push you further than you thought possible.
Details of the startup:
Industry:
Sports, Healthcare, Video, Analytics
Business model:
App
Customer:
B2C
Details of the pitch deck:
Year:
2020
Amount raised:
$2M
Investor:
Accelerator
You can find more details about this startup here.
GamerzClass is a matchmaking platform that connects gamers with the game content they love.
Details of the startup:
Industry:
Gaming, EdTech, Entertainment
Business model:
Subscription
Customer:
B2C
Details of the pitch deck:
Year:
2020
Amount raised:
$1M
Investor:
VC
You can find more details about this startup here.
Intercom is a customer engagement platform that helps you build better relationships with your target audience.
Details of the startup:
Industry:
Marketing, Software, Advertising, Productivity
Business model:
SaaS
Customer:
B2B
Details of the pitch deck:
Year:
2012
Amount raised:
$600K
Investor:
Corporate, VC, Accelerator
You can find more details about this startup here.
N26 is an online bank that offers mobile banking to customers within the European Union.
Details of the startup:
Industry:
Accounting, FinTech, Payments
Business model:
App
Customer:
B2C
Details of the pitch deck:
Year:
2014
Amount raised:
$2M
Investor:
VC, Corporate
You can find more details about this startup here.
Peloton combines real-time and on-demand studio classes taught by elite instructors into a network of fitness content that makes it easy to find, follow, and complete high-intensity workouts and earn bragging rights.
Details of the startup:
Industry:
Sports, Hardware, Events, Video
Business model:
E-commerce, Subscription
Customer:
B2C
Details of the pitch deck:
Year:
2012
Amount raised:
$400k
Investor:
Corporate
You can find more details about this startup here.
Revolut is a financial services company that provides payment solutions to businesses and individuals.
Details of the startup:
Industry:
FinTech, Payments, Retail, Restaurants, Analytics
Business model:
App
Customer:
B2B2C, B2C
Details of the pitch deck:
Year:
2015
Amount raised:
$66M
Investor:
VC
You can find more details about this startup here.
SendGrid is the leading cloud-based email marketing provider that helps businesses build relationships and grow revenue.
Details of the startup:
Industry:
Cloud, Productivity, Marketing
Business model:
SaaS
Customer:
B2B
Details of the pitch deck:
Year:
2009
Amount raised:
$750k
Investor:
Accelerator, VC
You can find more details about this startup here.
Tinder anonymously finds people nearby that like each other and connects them if they are both interested.
Details of the startup:
Industry:
Social Media, Entertainment
Business model:
App
Customer:
B2C
Details of the pitch deck:
Year:
2016
Amount raised:
$50M
Investor:
VC
You can find more details about this startup here.
Wise, previously known as TransferWise, is a global money transfer service that lets you send money abroad without hidden fees.
Details of the startup:
Industry:
FinTech, Payments, Collaboration
Business model:
App
Customer:
B2B, B2C
Details of the pitch deck:
Year:
2012
Amount raised:
$1.3M
Investor:
VC, Angel Investors, Corporate
You can find more details about this startup here.
Wealthsimple is an online investment manager offering powerful and easy-to-use financial tools to help Canadians become more financially secure for life.
Details of the startup:
Industry:
Venture Capital, FinTech
Business model:
App
Customer:
B2C
Details of the pitch deck:
Year:
2014
Amount raised:
$1.9M
Investor:
Corporate
You can find more details about this startup here.
Zestful is a technology platform for companies to award their employees with the products and services they value most.
Details of the startup:
Industry:
HR, Software
Business model:
SaaS
Customer:
B2B
Details of the pitch deck:
Year:
2019
Amount raised:
$1.2M
Investor:
VC
You can find more details about this startup here.
As an end-to-end logistics optimization platform, 7bridges will automate key processes for businesses that will allow them to streamline business processes.
Details of the startup:
Industry:
Logistics, AI, Retail
Business model:
Subscription
Customer:
B2B
Details of the pitch deck:
Year:
2020
Amount raised:
$3.4M
Investor:
VC
You can find more details about this startup here.
AceUp offers a strong foundation for emerging and seasoned leaders to overcome real-world professional challenges.
Details of the startup:
Industry:
HR, EdTech, Software
Business model:
SaaS
Customer:
B2B
Details of the pitch deck:
Year:
2019
Amount raised:
$1.7M
Investor:
Angel Investors
You can find more details about this startup here.
ActivityHero is a marketplace where parents can find camps and classes for their kids.
Details of the startup:
Industry:
EdTech, Events
Business model:
Marketplace
Customer:
B2C
Details of the pitch deck:
Year:
2014
Amount raised:
$2.2M
Investor:
VC
You can find more details about this startup here.
AgFunder is a venture capital platform that focuses on agrifood tech startups.
Details of the startup:
Industry:
Venture Capital, AgTech, Food
Business model:
Other
Customer:
B2B
Details of the pitch deck:
Year:
2017
Amount raised:
Undisclosed
Investor:
No Data
You can find more details about this startup here.
Alfred empowers everyone to feel safe and secure by transforming their smartphones into surveillance cameras.
Details of the startup:
Industry:
IoT, Security
Business model:
App
Customer:
B2C
Details of the pitch deck:
Year:
2015
Amount raised:
Undisclosed
Investor:
No Data
You can find more details about this startup here.
Klutch (previously Alloy Card) turns your credit and debit cards into powerful, versatile tools that you can program to match your specific needs.
Details of the startup:
Industry:
FinTech, Productivity, Payments
Business model:
App
Customer:
B2C
Details of the pitch deck:
Year:
2019
Amount raised:
Undisclosed
Investor:
No Data
You can find more details about this startup here.
Almabase is a platform that streamlines your alumni engagement and fundraising efforts.
Details of the startup:
Industry:
Social Media, EdTech
Business model:
SaaS
Customer:
B2B2C
Details of the pitch deck:
Year:
2018
Amount raised:
$100K
Investor:
Accelerator
You can find more details about this startup here.
Almanac is a tool that makes it easy to create, track, and share documentation for your team.
Details of the startup:
Industry:
Collaboration, Cloud, Productivity
Business model:
SaaS
Customer:
B2B
Details of the pitch deck:
Year:
2020
Amount raised:
$9M
Investor:
VC
You can find more details about this startup here.
Alumnify is a community-based platform that lets graduates connect with each other, find new job opportunities and establish new university communities.
Details of the startup:
Industry:
Social Media, HR, Software, EdTech
Business model:
App, SaaS
Customer:
B2B2C
Details of the pitch deck:
Year:
2014
Amount raised:
$1.3M
Investor:
No Data
You can find more details about this startup here.
Alyce empowers brands to deliver personalized gifts to their customers and partners.
Details of the startup:
Industry:
AI, Machine Learning, Advertising, Marketing
Business model:
SaaS
Customer:
B2B
Details of the pitch deck:
Year:
2017
Amount raised:
$5.3M
Investor:
VC
You can find more details about this startup here.
Amixr is an incident management platform that has a powerful Slack integrations.
Details of the startup:
Industry:
Productivity, IT, Software, Analytics
Business model:
SaaS
Customer:
B2B
Details of the pitch deck:
Year:
2020
Amount raised:
Undisclosed
Investor:
No Data
You can find more details about this startup here.
Angelcam is a cloud-based solution for your security camera needs.
Details of the startup:
Industry:
Security, Cloud, IoT, GovTech
Business model:
App
Customer:
B2B, B2G
Details of the pitch deck:
Year:
2014
Amount raised:
$299.6K
Investor:
No Data
You can find more details about this startup here.
AppNexus was a cloud-based software platform that optimized programmatic advertising. It was acquired by Xandr in 2018.
Details of the startup:
Industry:
Advertising, Analytics, Marketing, Productivity
Business model:
Marketplace
Customer:
B2B
Details of the pitch deck:
Year:
2007
Amount raised:
$2.5M
Investor:
Corporate, VC
You can find more details about this startup here.
Apptite offers a convenient way to get day to day meals cooked by professional chefs.
Details of the startup:
Industry:
Logistics, Food, Restaurants
Business model:
App
Customer:
B2B, B2C, B2B2C
Details of the pitch deck:
Year:
2017
Amount raised:
$1.3M
Investor:
No Data
You can find more details about this startup here.
AppVirality is an all-in-one growth hacking toolbox helping apps get more downloads and revenue.
Details of the startup:
Industry:
Marketing, IT, Software
Business model:
SaaS
Customer:
B2B
Details of the pitch deck:
Year:
2015
Amount raised:
$465K
Investor:
Corporate
You can find more details about this startup here.
ArtCorgi is a marketplace that allows you to connect with talented artist and request custom art for a special occasions.
Details of the startup:
Industry:
Art, Retail
Business model:
Marketplace
Customer:
C2C
Details of the pitch deck:
Year:
2014
Amount raised:
$200K
Investor:
No Data
You can find more details about this startup here.
AstroPrint is a cloud-based platform, making it easy to manage all of your 3D printers.
Details of the startup:
Industry:
3D Technology, Manufacturing, Cloud
Business model:
SaaS, Marketplace
Customer:
B2C
Details of the pitch deck:
Year:
2015
Amount raised:
$1.1M
Investor:
No Data
You can find more details about this startup here.
Atexto is a platform that allows enterprises to visualize, label, and collect speech data to improve their speech recognition models’ accuracy.
Details of the startup:
Industry:
Audio, Machine Learning
Business model:
SaaS
Customer:
B2C
Details of the pitch deck:
Year:
2019
Amount raised:
$713K
Investor:
VC, Accelerator
You can find more details about this startup here.
Avision is developing an innovative fleet management system for drone operators.
Details of the startup:
Industry:
Drone, Software, Logistics, Robotics
Business model:
App
Customer:
B2C
Details of the pitch deck:
Year:
2018
Amount raised:
$600K
Investor:
VC
You can find more details about this startup here.
Avocode centralizes design collaboration, developer hand-off, version control, screen flows, & feedback in one tool.
Details of the startup:
Industry:
Art, Collaboration, Software
Business model:
SaaS
Customer:
B2C, B2B
Details of the pitch deck:
Year:
2016
Amount raised:
$725K
Investor:
No Data
You can find more details about this startup here.
B Great offers a range of hemp-based topicals for consumers who value transparency.
Details of the startup:
Industry:
Cannabis, Retail, Healthcare
Business model:
E-commerce
Customer:
B2C
Details of the pitch deck:
Year:
2020
Amount raised:
$2.5M
Investor:
No Data
You can find more details about this startup here.
BabySparks is a provider of programs designed to help parents enrich the cognitive, language, and motor skills of their children.
Details of the startup:
Industry:
EdTech, Software, Analytics, Video, Media
Business model:
App
Customer:
B2C
Details of the pitch deck:
Year:
2019
Amount raised:
$2M
Investor:
VC
You can find more details about this startup here.
Baby2Body is a program that provides personalized health and fitness solutions for pregnant women and new mothers.
Details of the startup:
Industry:
Sports, Food, Healthcare, Software
Business model:
App
Customer:
B2C
Details of the pitch deck:
Year:
2017
Amount raised:
$760K
Investor:
Accelerator
You can find more details about this startup here.
Babylist is a baby registry that helps parents get everything they need for their newborns.
Details of the startup:
Industry:
Retail, Food, Fashion
Business model:
E-commerce
Customer:
B2C
Details of the pitch deck:
Year:
2013
Amount raised:
$650K
Investor:
No Data
You can find more details about this startup here.
Blackbird (previously Baker Technologies) is a technology company that powers transportation and logistics for the cannabis industry.
Details of the startup:
Industry:
Retail, Cannabis, Software, Marketing, Analytics
Business model:
SaaS
Customer:
B2B
Details of the pitch deck:
Year:
2016
Amount raised:
$1.6M
Investor:
VC, Corporate, Angel Investors
You can find more details about this startup here.
Beeketing helps you grow, convert and retain your customers via automation.
Details of the startup:
Industry:
Marketing, Analytics, AI
Business model:
SaaS
Customer:
B2B
Details of the pitch deck:
Year:
2015
Amount raised:
$125K
Investor:
No Data
You can find more details about this startup here.
Bellwethr provides businesses with no-code tools to build decision intelligence capabilities.
Details of the startup:
Industry:
AI, Machine Learning, Marketing, Analytics
Business model:
SaaS
Customer:
B2B
Details of the pitch deck:
Year:
2019
Amount raised:
$2.5M
Investor:
VC, Accelerator
You can find more details about this startup here.
BillTrim works with all the big service providers and negotiates new rates that save their customers hundreds each year.
Details of the startup:
Industry:
Payments, Productivity, FinTech
Business model:
Other
Customer:
B2C
Details of the pitch deck:
Year:
2017
Amount raised:
$150K
Investor:
VC
You can find more details about this startup here.
Binpress helped developers build a business by working on open-source projects. It was acquired by CodersClan and shut down.
Details of the startup:
Industry:
Open Source, Software, Collaboration
Business model:
Marketplace
Customer:
B2C
Details of the pitch deck:
Year:
2013
Amount raised:
$1M
Investor:
No Data
You can find more details about this startup here.
Biomarker is a mobile app that helps you measure and monitor health, fitness, and diet progress.
Details of the startup:
Industry:
Healthcare, Sports, Food, Analytics
Business model:
App
Customer:
B2B
Details of the pitch deck:
Year:
2017
Amount raised:
Undisclosed
Investor:
No Data
You can find more details about this startup here.
Blurbiz is a SaaS platform that allows individuals and organizations to create and distribute mobile optimized videos.
Details of the startup:
Industry:
Video, Marketing, Social Media, Advertising, Art
Business model:
SaaS
Customer:
B2B, B2C
Details of the pitch deck:
Year:
2016
Amount raised:
$125K
Investor:
No Data
You can find more details about this startup here.
Botsociety helps businesses build conversational interfaces for their web & mobile apps.
Details of the startup:
Industry:
Software, Collaboration
Business model:
SaaS, Subscription
Customer:
B2B, B2C
Details of the pitch deck:
Year:
2017
Amount raised:
$150K
Investor:
No Data
You can find more details about this startup here.
Boxcryptor is encryption software that helps businesses protect their confidential data from internal and external attackers.
Details of the startup:
Industry:
Security, Software, Cloud
Business model:
SaaS
Customer:
B2B
Details of the pitch deck:
Year:
2012
Amount raised:
$400K
Investor:
No Data
You can find more details about this startup here.
Brewpublik provides high-quality craft beer to homes and offices.
Details of the startup:
Industry:
Food, Logistics
Business model:
E-commerce
Customer:
B2C
Details of the pitch deck:
Year:
2015
Amount raised:
$255K
Investor:
VC
You can find more details about this startup here.
There is a lot of theory and resources online telling us that there are right and wrong ways to pitch your startup.
But when you’re actually trying to arrange everything in a deck, it is significantly harder than it looks.
It can be very hard to find good startup pitch decks online — especially from startups that are no longer in the seed stage.
Below are examples from seed stage startups such as Airbnb and Buffer, right after they raised money.
