This free eBook goes over the 10 slides every startup pitch deck has to include, based on what we learned from analyzing 500+ pitch decks, including those from Airbnb, Uber and Spotify.
Everything you need to raise funding for your startup, including 3,500+ investors, 7 tools, 18 templates and 3 learning resources.
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Zentist frames the problem around a massive, underserved market by stating that 200 million people struggle with affordable dental care. This approach immediately establishes a significant market opportunity and creates urgency, which is exactly what investors look for. They successfully connect this large-scale issue to the tangible pain points of both patients and clinics, showing a deep understanding of the ecosystem.
Our Tip: Start your problem slide with a single, shocking statistic to immediately grab investor attention and quantify the market pain.
The pitch presents Zentist not just as a booking tool, but as a two-sided platform that solves problems for both patients and clinics simultaneously. This dual-focus is their key differentiator; it shows they have a holistic business model rather than a simple consumer app. This comprehensive approach de-risks the business in an investor's mind, as it avoids the common startup pitfall of solving only one side of a marketplace equation.
Our Tip: Clearly articulate how your solution creates value for every stakeholder in the ecosystem to demonstrate a sustainable and defensible business model.
Zentist outlines a clear B2B revenue model, charging dental clinics for visibility and patient acquisition. This strategy works because it aligns their revenue directly with the value they provide to clinics, making the sale much easier. They also wisely hint at future revenue with "potential subscription models," showing investors a path to higher-margin, recurring revenue.
Our Tip: Present a primary revenue stream that is simple and directly tied to customer value, then briefly mention future plans for recurring revenue to show long-term vision.
Zentist presents incredibly strong traction metrics, leading with $20 million in annual revenue and a 64% month-over-month growth rate. These are top-tier numbers that immediately command attention and serve as powerful validation for their entire business model and market fit. For an investor, metrics like these are the ultimate proof, turning the pitch from a story about potential into a story about proven execution.
Our Tip: Showcase your two or three most impressive metrics upfront on your traction slide, focusing on revenue and growth rate to prove market validation.
Zentist succeeds by framing a massive problem with a single statistic and presenting a clear, two-sided solution. This simple narrative makes their complex business instantly understandable and compelling to investors. Your goal is to distill your pitch into a story so clear that an investor grasps the core concept, problem, and solution in under 60 seconds.
With $20 million in revenue and 64% month-over-month growth, Zentist uses traction as the ultimate form of validation. These top-tier numbers immediately de-risk the investment and prove market-fit, shifting the conversation from potential to proven execution. Prioritize getting undeniable traction, as a few powerful metrics are more persuasive than any story you can tell.
