The 12 Best SaaS Newsletters in 2025

SaaS moves fast. Markets shift, tools launch, and strategies that worked last year are already outdated. For founders and operators, the challenge is cutting through the noise to stay ahead.

That is where newsletters come in. The best SaaS newsletters deliver insights, metrics, and strategies straight from people who are building and scaling in real time.

We have rounded up 12 of the best SaaS newsletters in this article. Subscribe to a few and you will never fall behind on the trends shaping the industry.

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12 Best SaaS Newsletters

1) Failory's Newsletter

Name of the newsletter: Failory's Newsletter

Description of the newsletter: Our newsletter is a must-read for startup founders! We aim to be the go-to source for the latest advice on starting and running a successful startup.

By subscribing to us, you can receive fundraising strategies, startup ideas, and more. We will also share founders' experiences and failures so that you can learn from their mistakes.

Frequency: Weekly.

Pricing: Free.

Subscriber count: 40,000+

You can also check out our top 15 Startup Newsletters.

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2) Swipefiles

‍Name of the newsletter: Swipefiles

‍Description of the newsletter: Swipefiles was created to include what the founder had learned about SaaS growth into a tool that will assist business owners in building a tested and reliable marketing strategy.

Frequency: Weekly.

Pricing: Free. However, membership in the community costs $499/year.

Subscriber count: 12,000+

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3) The Bootstrapped Founder

Name of the newsletter: The Bootstrapped Founder

‍Description of the newsletter: The Bootstrapped Founder’s newsletter is written by a serial entrepreneur who has founded Feedback Panda and has written Zero To Sold. The newsletter provides practical strategies that have been successfully used to start, expand, and run businesses.

Frequency: Weekly.

Pricing: Free.

Subscriber count: 20,000+

4) SaaS Roundup

Name of the newsletter: SaaS Roundup

Description of the newsletter: SaaS Roundup is delivered by ChartMogul, an analytics platform for subscription-based businesses. The newsletter serves as a weekly summary for SaaS professionals looking for actionable insights and important news of the week.

Frequency: Weekly.

Pricing: Free.

Subscriber count: 18,000+

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5) SaaStr

‍Name of the newsletter: SaaStr

‍Description of the newsletter: SaaStr’s mission is to help startups become more successful and help them go from 0 to 100m ARR. They focus on their community and provide insightful advice in their weekly newsletter.  

Frequency: Weekly.

Pricing: Free.

Subscriber count: 60000+

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6) SaaS Weekly

‍Name of the newsletter: SaaS Weekly

‍Description of the newsletter: SaaS Weekly is a newsletter created to filter through the abundance of information available in the industry. They summarize the best strategies and stories you need to grow your SaaS business.

Frequency: Weekly.

Pricing: Free.

Subscriber count: 1,000+

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7) Bessemer Venture Partners Newsletter

‍Name of the newsletter: Bessemer Venture Partners Newsletter

‍Description of the newsletter: Bessemer Venture Partners is a venture capital firm that invests in early-stage tech startups. Their newsletter offers actionable advice, insights from their portfolio companies

Frequency: Weekly.

Pricing: Free.

Subscriber count: Unknown.

8) Reforge

‍Name of the newsletter: Reforge

‍Description of the newsletter: Reforge will deliver their blog articles directly to your inbox. By subscribing, you can expect to receive curated, in-depth insights from leading experts in the fields of growth and product.

Frequency: Unknown.

Pricing: Free

Subscriber count: Unknown.

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9) Micro SaaS Ideas  

‍Name of the newsletter: Micro SaaS Ideas

‍Description of the newsletter: The Micro SaaS Ideas newsletter is a great resource for those looking for new ventures focusing on achieving a monthly recurring revenue between $1K and $10K MRR.

Frequency: Weekly.

Pricing: Free.

Subscriber count: 27,000+

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10) Growth Unhinged

‍Name of the newsletter: Growth Unhinged

‍Description of the newsletter: Growth Unhinged provides comprehensive case studies and in-depth analyses on product-led growth (PLG), pricing, go-to-market approaches, and more.

Frequency: Weekly.

Pricing: Free.

Subscriber count: 30,000+

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11) Lenny’s Newsletter

‍Name of the newsletter: Lenny's Newsletter

‍Description of the newsletter: Lenny's newsletter shares his experiences and insights on the importance of customer retention, how to build a marketplace businesses, and other related startup topics.

Frequency: Weekly.

Pricing: Free version: monthly. Paid version: weekly, $15/month.

Subscriber count: 480,000+

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12) Intercom’s Newsletter

‍Name of the newsletter: Intercom newsletter

‍Description of the newsletter: The Intercom newsletter offers insights on AI's impact on customer service and practical tips for improving customer service.

Frequency: Twice a month.

Pricing: Free

Subscriber count: Unknown.

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That’s it for the article! For questions or suggestions, please email me at nico@failory.com. 

If you’ve got time, you may also want to read our top 65 Business Newsletters in 2025.