This free eBook goes over the 10 slides every startup pitch deck has to include, based on what we learned from analyzing 500+ pitch decks, including those from Airbnb, Uber and Spotify.
Everything you need to raise funding for your startup, including 3,500+ investors, 7 tools, 18 templates and 3 learning resources.
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Hearo frames the problem around the emotional pain of isolation in media consumption, a relatable and powerful angle for investors. They effectively articulate the social gap in traditional streaming, creating a clear "why now" by tapping into a universal need for connection. The pitch would be stronger with specific data or user quotes to validate this widespread feeling of loneliness.
Our Tip: Ground your problem in a relatable human emotion and then support it with data to show investors both the emotional hook and the market scale.
The deck presents a simple, three-step process that clearly demonstrates the product's ease of use without technical jargon. Their value proposition, "The human connection platform for entertainment," directly counters the problem of isolation and establishes a strong brand identity. By focusing on the benefit of human connection rather than features, Hearo creates clear differentiation from passive streaming services.
Our Tip: Present your solution as a simple, step-by-step user journey that directly resolves the core pain point you previously established.
Hearo presents a massive top-down market size by combining the $2.20 trillion Media & Entertainment market with the gaming market to show a huge opportunity. This approach successfully grabs attention, but it lacks the specificity investors need to see a clear, actionable entry point. A bottom-up analysis identifying a reachable initial market segment would build more credibility and demonstrate a focused strategy.
Our Tip: Complement your large, top-down market size with a specific, bottom-up TAM, SAM, SOM analysis to prove you have a credible plan to capture an initial beachhead market.
The deck introduces the CEO and VP of Business by name and title, which is a standard but minimal approach. This is a significant missed opportunity to build credibility, as investors are betting on the team as much as the idea. Without highlighting their specific backgrounds or past successes, the slide fails to answer the crucial question of why this team is uniquely qualified to win.
Our Tip: Showcase each key team member's single most relevant accomplishment or skill that directly proves they are the right person to solve this specific problem.
Hearo successfully sells a big, emotional vision but misses the chance to ground it with specific data and a focused market entry. Your pitch must do both: hook investors with a massive opportunity and then prove you have a credible, step-by-step plan to capture it. Pair your top-down market size with a bottom-up analysis to show you have a realistic beachhead.
The deck makes the solution feel simple and inevitable, but it fails to do the same for the team. Investors bet on founders, so you must explicitly connect your team's unique skills to the problem you are solving. Go beyond names and titles to showcase the single most relevant accomplishment that proves your team is the one to win.
