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The Perfect Pitch Deck

The Pitch Deck Juked Used to Raise $800K

Updated: 
November 5, 2025
 | 
Pitch Decks

Description

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Description

CTA
Juked
Juked
Juked is a social network and media hub for esports fans to follow everything.
Industry:
Gaming, Video, Media, Entertainment
Business Model:
Marketplace
Customer:
B2C
Round:
Pre-Seed
Amount Raised:
$800K
Investor:
VC
Year:
2020

Juked Pitch Deck Breakdown

Problem & Pain Points

Juked effectively frames the problem as high fragmentation in the esports industry, a pain point every serious fan immediately recognizes. They avoid generic statements by focusing on the tangible consequences for users: difficulty accessing timely information and the frustration that follows. This approach makes the problem feel both significant and relatable, which is crucial for getting investor buy-in early in the presentation.

Our Tip: Frame the problem from the customer's perspective using emotional language to make investors feel the pain point, not just understand it.

Solution & Value Proposition

The deck presents Juked as a clear and logical solution, directly addressing the fragmentation problem by bundling all essential content into one platform. They smartly list specific features like broadcasts, calendars, and news to make the solution tangible rather than just a vague concept. The value proposition is simple and powerful: a one-stop shop that saves fans time and enhances their experience through personalization.

Our Tip: Clearly connect each feature of your solution back to a specific pain point you established earlier to demonstrate a perfect problem-solution fit.

Traction & Social Proof

This is arguably Juked's strongest slide, showcasing explosive growth from 750 to 25,000 Monthly Active Users since launch. They wisely translate this into a 131% monthly growth rate, a metric that immediately signals strong product-market fit to investors. This hard data serves as powerful validation, turning the previously stated problem and solution from a hypothesis into a proven business opportunity.

Our Tip: Display your single most impressive growth metric as the hero number on your traction slide to immediately grab investor attention.

Team & Advisors

The team slide builds significant credibility by highlighting the founders' deep, relevant experience within the esports and gaming startup world. Notice they list the specific roles and backgrounds of the CEO, CPO, and VP of Engineering, demonstrating a well-rounded and capable core team. This preemptively answers the investor question, "Why are you the right people to solve this problem?".

Our Tip: Showcase your team's specific, relevant experience for your industry to prove you have an unfair advantage in execution.


Lessons Learned from Juked Pitch Deck

Craft a Compelling Narrative

Juked's deck succeeds by telling a simple, linear story that connects a real user problem directly to their specific solution. This narrative structure makes the investment opportunity easy to understand and demonstrates a clear product-market fit from the start. To apply this, structure your deck as a cohesive story, ensuring your solution slide directly answers every pain point you introduced on your problem slide.

Lead with Proof, Not Promises

The deck builds immense credibility by prioritizing hard evidence, like the 131% monthly growth rate and the founders' specific industry experience. This shifts the conversation from a speculative idea into a tangible business with demonstrated momentum. Your takeaway is to replace vague claims with concrete proof points on every slide, from user numbers on your traction slide to relevant past roles on your team slide.

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