This free eBook goes over the 10 slides every startup pitch deck has to include, based on what we learned from analyzing 500+ pitch decks, including those from Airbnb, Uber and Spotify.
Everything you need to raise funding for your startup, including 3,500+ investors, 7 tools, 18 templates and 3 learning resources.
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Lumific identifies a common problem: the challenge of managing large photo libraries. While relatable, the deck misses an opportunity to quantify the pain or use a strong narrative to create an emotional connection with investors. The presentation of the problem is functional rather than compelling, focusing on the "what" without deeply exploring the "why it matters."
Our Tip: Present the problem through a relatable user story or a shocking statistic to make the pain point tangible and urgent for investors.
The deck positions Lumific as a "smart photo assistant," which clearly communicates its function and value. It effectively highlights technology and automation as its key differentiators against traditional, manual tools. However, by not detailing how the technology works, it leaves investors questioning the solution's defensibility and unique mechanics.
Our Tip: Visually demonstrate the solution's core "magic" with a simple before-and-after or a 3-step "how it works" diagram to make the value proposition instantly clear.
Lumific presents strong early traction with 250,000+ photos processed and 7,000 registered signups. These numbers serve as powerful validation, showing clear market interest and product usage. This data-driven approach effectively de-risks the investment by proving that a real-world demand exists for their solution.
Our Tip: Frame traction metrics within a timeline to showcase growth velocity, as investors are looking for momentum, not just static numbers.
The team slide effectively builds credibility by highlighting the co-founders' relevant academic backgrounds, including PhD and BSc degrees. Listing specific roles like CEO, CS, and Engineer clearly defines responsibilities and showcases a balanced, execution-focused team. This composition suggests a strong technical foundation capable of building and scaling the product.
Our Tip: Connect each team member's specific past experience or achievement directly to the core challenge your startup is solving to prove founder-market fit.
Lumific's deck is strong at stating the "what"—the problem, the solution, the team's credentials—but often omits the "why" and "how." A great pitch must connect these dots, explaining why the problem is urgent and how your solution is uniquely defensible. For your own deck, review each slide and ask: have you only stated a fact, or have you built a compelling story around it?
Lumific presents strong validation with raw numbers like 250,000 photos processed, but data becomes more powerful with context. Investors look for momentum, so framing traction within a timeline to show growth velocity is more compelling than presenting static figures. When presenting your data, always ask if you are just showing a number or telling a story of progress.
