This free eBook goes over the 10 slides every startup pitch deck has to include, based on what we learned from analyzing 500+ pitch decks, including those from Airbnb, Uber and Spotify.
Everything you need to raise funding for your startup, including 3,500+ investors, 7 tools, 18 templates and 3 learning resources.
Buy It For $97 $297 →
Nonnatech clearly identifies its target's pain points by focusing on operational issues like monitoring inefficiencies and poor medication adherence. This strategy is effective because it frames the problem in terms of business costs and risks, which resonates strongly with healthcare administrators. By articulating specific, tangible challenges, the pitch immediately establishes the need for a robust solution.
Our Tip:Quantify the problem with a powerful statistic or a relatable user story to create an immediate and compelling case for your solution.
The pitch presents a solution that directly answers the previously stated problems, using passive sensors and machine learning for non-intrusive patient monitoring. This creates a clear demonstration of problem-solution fit, which is critical for investors. The value proposition is compelling because it promises to improve both the quality of patient care and the efficiency of healthcare operations.
Our Tip:Craft a single, memorable sentence that defines your unique value proposition and clearly states how you solve the customer's problem better than anyone else.
Nonnatech presents a clear, subscription-based business model with a specific price of $900 per patient per month. This level of specificity is excellent, as it removes ambiguity and allows investors to quickly model potential revenue and market size. The high price point signals a high-value, enterprise-grade service rather than a low-cost commodity product.
Our Tip:Define your revenue model with a simple, scalable unit metric that makes it easy for investors to project your financial growth.
The deck showcases a well-rounded team by highlighting key personnel with both technical and medical expertise, such as a CTO and a Chief Medical Officer. This blend of skills is crucial for building investor confidence, as it demonstrates a deep understanding of the product and the market. Presenting a team with clear roles and relevant experience like this serves as powerful validation for the company's ability to execute.
Our Tip:Feature team members whose specific experiences directly address the biggest risks in your business, proving you have the right people to overcome them.
Nonnatech's pitch excels by replacing vague claims with concrete details, such as the $900 per patient per month pricing and specific team roles like a Chief Medical Officer. This specificity removes ambiguity, allowing investors to quickly grasp the business's mechanics and potential. Apply this by quantifying your business model, defining customer pain points with precision, and clearly outlining your team's expertise to build a foundation of trust.
The deck demonstrates a profound understanding of the healthcare market by aligning every element, from the team composition to the problem framing. Having both a CTO and a Chief Medical Officer shows the necessary blend of tech and domain knowledge, building immense investor confidence. Prove your own market mastery by ensuring your team's expertise and your solution's design directly address the core operational challenges and values of your target customer.