This free eBook goes over the 10 slides every startup pitch deck has to include, based on what we learned from analyzing 500+ pitch decks, including those from Airbnb, Uber and Spotify.
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Rever effectively frames the problem by focusing on the emotional and practical needs of motorcycle riders, such as the lack of community and difficulty in discovering routes. They articulate multiple pain points, which broadens their appeal and makes the problem feel substantial and multifaceted. This approach immediately establishes a clear, relatable need for their platform among a passionate user base.
Our Tip: Frame the problem around the user's emotional journey and practical struggles to create an immediate, resonant connection with investors.
The pitch deck presents a clear, multi-faceted solution that directly maps to the previously stated problems, from discovery to sharing. By bundling social connectivity with practical riding tools, Rever establishes a strong value proposition that generic navigation apps cannot match. Their focus on a subscription model for premium features like curated content and safety alerts reinforces the ongoing value they provide.
Our Tip: Present your solution as a direct answer to each pain point you identified, clearly showing how your features create tangible value for the user.
Rever uses powerful, specific metrics like 500,000 registered users and 10X year-over-year growth to provide undeniable proof of market demand. They go beyond vanity metrics by highlighting deep engagement, with 30% monthly active users and an average of nine rides per user per month. These numbers serve as powerful validation that their solution resonates deeply with the target community.
Our Tip: Showcase both top-line growth and user engagement metrics to prove not only that you can acquire users, but that you can also retain them.
The team slide builds immediate credibility by highlighting the founders' direct experience in both technology and the motorcycle industry. Featuring a tech entrepreneur with a successful exit alongside an industry insider on the Motorcycle Industry Council creates a powerful narrative of execution capability. This combination signals to investors that the team possesses both the technical know-how and the market-specific expertise to succeed.
Our Tip: Showcase how your team's specific, complementary experiences directly de-risk the key challenges of your business.
Rever’s deck excels by telling a cohesive story, moving logically from a relatable rider problem to a solution validated by undeniable traction. This narrative structure makes the investment case feel compelling and easy for investors to understand and champion. Structure your deck as a clear argument, ensuring each slide builds on the last to create a powerful arc from pain point to market proof.
Rever systematically reduces investor risk by backing up every major claim with hard numbers, from 10X user growth to the founders' specific industry credentials. Instead of making broad statements about their market, they provide concrete evidence of product-market fit, user engagement, and team expertise. Audit your own deck for unsupported claims and replace vague assertions with specific data points, testimonials, or case studies that prove your value.