This free eBook goes over the 10 slides every startup pitch deck has to include, based on what we learned from analyzing 500+ pitch decks, including those from Airbnb, Uber and Spotify.
Everything you need to raise funding for your startup, including 3,500+ investors, 7 tools, 18 templates and 3 learning resources.
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Ria Health effectively frames the problem by focusing on the stigma and access barriers associated with traditional alcohol use disorder treatment, which immediately creates an emotional connection and highlights a clear, underserved need. This approach validates the market by showing why existing solutions fail a large segment of the population. By addressing the high societal cost and burden on healthcare, they successfully elevate the problem from a personal struggle to a systemic issue demanding a scalable solution.
Our Tip: Frame the problem not just around user pain but also around the broader market or systemic failure to justify a large-scale, venture-backable solution.
The pitch deck clearly presents a comprehensive telehealth platform that directly counters the previously stated problems of stigma and access. They detail a multi-faceted solution combining medication-assisted treatment, coaching, and digital tools, which showcases a deep understanding of effective recovery protocols. This integrated model serves as a strong unique value proposition, positioning Ria Health as a more holistic and accessible alternative to fragmented competitors.
Our Tip: Clearly link every component of your solution back to a specific pain point you established earlier to demonstrate a perfect problem-solution fit.
Ria Health presents a clear and scalable dual-revenue stream through direct-to-consumer subscriptions and B2B partnerships with health plans and employers. This hybrid model is compelling to investors because it diversifies revenue and creates multiple channels for customer acquisition. Mentioning both models shows foresight into scaling beyond initial individual users into larger, more stable enterprise contracts.
Our Tip: Present a hybrid business model that combines direct user revenue with enterprise or B2B partnerships to show multiple paths to scale and de-risk your growth plan.
The deck builds credibility by highlighting positive member reviews and key partnerships with healthcare organizations, which serves as crucial third-party validation for their model. While specific metrics are not detailed in the summary, referencing "reductions in alcohol consumption" provides tangible proof that the solution delivers real-world results. This combination of qualitative social proof and quantitative outcomes is essential for convincing investors that the model works and is not just a concept.
Our Tip: Combine qualitative proof like testimonials with at least one key quantitative metric to prove both user love and product effectiveness.
Ria Health masterfully builds its entire pitch around the core insight that stigma and inaccessibility are the primary barriers to treatment. This single idea informs their product (telehealth), go-to-market strategy (discreet digital ads), and messaging, creating a powerful and cohesive story. To apply this, identify the most profound truth about your customer's problem and weave it through every slide to prove you have a deep, strategic understanding of your market.
The deck excels at building investor confidence by presenting concrete evidence that de-risks the key pillars of the business. They use a hybrid business model to de-risk revenue, clinical data to de-risk the solution's efficacy, and a balanced team to de-risk execution. In your own deck, anticipate investor questions about market, product, and execution risk, then answer them with specific proof points like partnerships, outcome metrics, or team expertise.
