This free eBook goes over the 10 slides every startup pitch deck has to include, based on what we learned from analyzing 500+ pitch decks, including those from Airbnb, Uber and Spotify.
Everything you need to raise funding for your startup, including 3,500+ investors, 7 tools, 18 templates and 3 learning resources.
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Tokyo Techies immediately grounds their pitch in reality by quantifying the problem with a specific, painful statistic: a 50,000 engineer deficit in Japan. They effectively translate this large-scale market issue into tangible pain points for businesses, citing outdated and impersonal training methods. This strategy works because it frames the problem as both urgent and expensive, which is precisely what captures an investor's attention.
Our Tip: Quantify the core problem with a single, memorable statistic on your slide to immediately establish the scale and urgency of the market need.
The company presents its solution as a direct response to the problems identified, focusing on personalized training, modern content, and practical projects. This creates a compelling narrative of a perfect problem-solution fit, making their approach feel logical and necessary. By emphasizing a value proposition of “personalized learning experiences” and “practical application,” they clearly differentiate themselves from the outdated, one-size-fits-all methods they aim to replace.
Our Tip: Clearly articulate your value proposition in a way that directly counters the primary pain point you introduced, making your solution feel inevitable.
Tokyo Techies builds a powerful case for market validation by presenting hard traction metrics like 85,000+ courses offered and 526,000+ tests conducted. These numbers prove significant user engagement and de-risk the venture in an investor's mind. The inclusion of major corporate partners like Tokyo Gas Group, Toshiba, and NTT Data serves as powerful social proof, signaling that established industry players already trust and value their platform.
Our Tip: Combine quantitative usage data with qualitative validation like well-known customer logos to create a comprehensive and undeniable story of traction.
The team slide effectively builds credibility by highlighting that the company is run by 12 professional engineers with relevant advanced degrees. Listing experience from respected tech giants like SoftBank, LINE, Rakuten, and Sony acts as a powerful shortcut to establishing expertise. This tells investors that the team not only understands the technical subject matter but also has experience from successful, high-growth environments.
Our Tip: Feature the logos of past employers next to your team members’ names to quickly signal credibility and associate your startup with proven success.
Tokyo Techies excels by weaving a simple story from a quantified problem, the 50,000 engineer deficit, directly to their tailored solution. This creates a logical flow that makes the investment feel necessary and inevitable. Structure your own deck around a core problem-solution narrative, using one or two powerful statistics to anchor your key claims and make them memorable.
The pitch masterfully builds investor confidence by combining hard traction metrics, social proof from major corporate clients, and a team with proven experience at top tech firms. This "triangle of trust" works together to answer the investor's core question: "Why should I believe you can pull this off?". Go beyond just one type of validation; present a combination of usage data, customer logos, and team credentials to create an undeniable case for your venture's credibility.
