This free eBook goes over the 10 slides every startup pitch deck has to include, based on what we learned from analyzing 500+ pitch decks, including those from Airbnb, Uber and Spotify.
Everything you need to raise funding for your startup, including 3,500+ investors, 7 tools, 18 templates and 3 learning resources.
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Waygo clearly defines the problem of language barriers for travelers, focusing on the specific pain points of reading signs and menus. They smartly emphasize the need for an offline tool, which directly addresses a major frustration with existing solutions that require data. This framing makes the problem feel both relatable and urgent for their target user.
Our Tip: Clearly articulate the "who, what, and why" of the problem, showing investors you understand the customer's pain on a deep, emotional level.
The pitch presents a straightforward solution: a mobile app using the phone's camera for real-time translation. Waygo’s value proposition is powerfully centered on its offline functionality, a key differentiator powered by a "patent-pending algorithm." This immediately answers the core problem and establishes a strong technical moat against competitors.
Our Tip: Anchor your solution to a single, powerful value proposition that directly solves the primary pain point you identified.
Waygo provides compelling evidence of product-market fit by showcasing 50% monthly growth in user engagement. They visualize this momentum with a user growth chart, which is a classic and effective way to demonstrate traction to investors. This data serves as crucial validation that their solution is resonating with the target market.
Our Tip: Use a simple, clear chart to visualize your single most impressive growth metric, as it tells a more powerful story than words alone.
The team slide effectively builds credibility by presenting a well-rounded group with defined roles covering CEO, Product, Technology, and Marketing. This structure signals to investors that the core functions of the business are managed by dedicated leaders. The inclusion of a Director of Technology, Huan-Yu Wu, reinforces the deep tech angle mentioned in their value proposition.
Our Tip: Present your team by highlighting their specific roles and relevant expertise to show investors you have the right people to execute the vision.
Waygo’s pitch succeeds by building its entire story around one core problem and its unique offline solution. This creates a clear, memorable narrative that avoids overwhelming investors with too much information. To apply this, build your deck around your single most important pain point, solution, and differentiator, ensuring every slide reinforces that core message.
The deck effectively moves from claims to proof, using a simple growth chart to validate their solution and a well-structured team slide to build credibility. This strategy answers the investor's silent question—“Can you actually do this?”—by providing tangible evidence of both market validation and execution capability. Instead of just listing features, show investors your most impressive traction metric and present a team that proves you have the right people to win.
