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5 Failed Blog Startups & Analyses on Why they Failed

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Countless startups are being launched every day.

Many fail because they did not learn from the success of other companies who've managed to rise above.

We just published this list of 5 blog startups with analyses on why they shut down, and interviews with their founders.


5 Failed Blog Startups

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Adproval

Adproval

Matthew founded Adproval, a marketplace to connect blogging and social media influencers with brands. Raised around $300k in funds and made $200/mo from their self-service software for bloggers. In the end, they made over $200k in revenue from consulting services but it wasn't enough.

Details of the startup:

  • Founder:

    Matthew Anderson

  • Country:

    United States

  • Industry:

    Marketing

  • Started in:

    2011

  • Closed in:

    2017

  • Funding Amount:

    $100K-$500K

  • Specific cause of failure:

    Bad Business Model

You can read more about their failure here.

DotaHaven

DotaHaven

Kyril is the founder of DotaHaven, a gaming content site that’s currently passing away. The website had early success, raising $90k, growing from 0 to 500k page views/mo in 6 months and making $3.5/mo at its peak. However, in the last months, the business has struggled to make enough money to keep running; over-investment in a non-validated concept is one of the reasons for their failure.

Details of the startup:

  • Founder:

    Kyril Kotashev

  • Country:

    Bulgaria

  • Industry:

    Entertainment

  • Started in:

    2018

  • Closed in:

    2020

  • Funding Amount:

    < $100K

  • Specific cause of failure:

    Bad Market Fit

You can read more about their failure here.

Gameslog

Gameslog

Gameslog was a gaming site monetized with affiliate marketing. But the site never took off, as the market was already saturated.

Details of the startup:

  • Founder:

    Michael Hebenstreit

  • Country:

    Germany

  • Industry:

    Entertainment

  • Started in:

    2013

  • Closed in:

    2014

  • Funding Amount:

    $0

  • Specific cause of failure:

    Competition

You can read more about their failure here.

The Blogging Manifesto

The Blogging Manifesto

The Blogging Manifesto was a blog to help readers with their blogging problems. The lack of passion resulted to be a big problem.

Details of the startup:

  • Founder:

    Ryan Biddulph

  • Country:

    United States

  • Industry:

    Education

  • Started in:

    2015

  • Closed in:

    2016

  • Funding Amount:

    $0

  • Specific cause of failure:

    Lack of Focus

You can read more about their failure here.

Waterproof Digital Camera

Waterproof Digital Camera

Waterproof Digital Camera was a blog earning $250/month. Primoz started to look for faster results and carried out Black Hat SEO strategies. It was the failure of his business.

Details of the startup:

  • Founder:

    Primoz Cigler

  • Country:

    Slovenia

  • Industry:

    Software & Hardware

  • Started in:

    2011

  • Closed in:

    2013

  • Funding Amount:

    $0

  • Specific cause of failure:

    Bad Marketing

You can read more about their failure here.

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