Skully is a helmet trademark which targets motorcycle riders. News of the helmet generated considerable buzz as the company promised that their helmed would be the first Augmented Reality (AR) product of its industry offering unique technological features. The helmet comes with a rear facing camera and a heads-up display that can also be used to check contacts names and music streaming. The Skully helmet was to supposedly be the safest in the world since it offered a ‘360° experience’ with its 180° blindspot camera. Riders could also avail of the hands-free voice calling and texting feature during their commutes.