This free eBook goes over the 10 slides every startup pitch deck has to include, based on what we learned from analyzing 500+ pitch decks, including those from Airbnb, Uber and Spotify.
Everything you need to raise funding for your startup, including 3,500+ investors, 7 tools, 18 templates and 3 learning resources.
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Chipper Cash clearly articulates three distinct and significant pain points for the African payment landscape: high fees, poor interoperability, and limited financial access. This approach immediately establishes a large, addressable problem, which is critical for capturing investor interest in the African market. By focusing on tangible, widespread issues, they create an immediate connection and frame their future solution as an essential service rather than a luxury.
Our Tip: Ground your problem slide in specific, quantifiable pain points to prove the market's need and make your solution feel indispensable to investors.
The deck presents a solution that directly mirrors the stated problems, offering a platform with minimal fees, a simple UI, and a specific focus on Africa. This one-to-one mapping between problem and solution demonstrates a clear understanding of the market's needs and avoids feature-stuffing. Notice their value proposition is not just about technology but about accessibility and affordability, which resonates strongly in a market with many unbanked individuals.
Our Tip: Clearly articulate how your solution's top three features directly solve the top three pain points you introduced to create a logical and compelling narrative.
Chipper Cash uses hard numbers, 90,000 transactions and 30,000 users, to provide concrete evidence of product-market fit. This strategy works because it moves the conversation from a theoretical idea to a tangible business with measurable momentum. For investors, these early metrics serve as powerful validation, de-risking the investment by showing that real customers are already using and valuing the product.
Our Tip: Showcase your most impressive metric first and use a clear visual hierarchy to prove your business is a moving train that investors need to get on.
The team slide highlights the co-founders and CTO, immediately establishing credibility by listing their names and relevant roles. By noting their backgrounds in technology and finance, they directly address the two most critical skill sets required to build a successful fintech company. This reassures investors that the team possesses the domain expertise and technical capability to execute the vision and navigate a complex financial landscape.
Our Tip: Explicitly connect each key team member's experience to their specific role in the company to build investor confidence in your ability to execute.
Chipper Cash’s deck excels by telling a straightforward story, connecting a clear problem directly to a tailored solution. This creates a compelling and easy-to-follow narrative that prevents investors from getting lost in complex features or jargon. To apply this, ensure your solution slide is a direct answer to your problem slide, creating an undeniable link between the market's pain and your value.
The deck effectively builds investor confidence by using hard data and relevant team experience as proof points. By showcasing 90,000 transactions and founders with finance and tech backgrounds, they move from a theoretical idea to a credible business opportunity. Prove your own venture's viability by leading with your strongest traction metric and explicitly connecting your team's past successes to their current roles.
