This free eBook goes over the 10 slides every startup pitch deck has to include, based on what we learned from analyzing 500+ pitch decks, including those from Airbnb, Uber and Spotify.
Everything you need to raise funding for your startup, including 3,500+ investors, 7 tools, 18 templates and 3 learning resources.
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GamerzClass clearly articulates three core pain points: lack of structure, inefficient learning, and slow improvement. This approach effectively frames the problem from the user's perspective, making it relatable and validating the need for a specialized solution. By focusing on the "why" behind gamer frustration, they build a strong foundation for their solution slide.
Our Tip:Frame the problem around the user's emotional pain and tangible frustrations, as investors connect more with relatable stories than with abstract market gaps.
The pitch presents a direct, three-pronged solution that mirrors the problems identified, creating a satisfying narrative loop for investors. They differentiate themselves by emphasizing access to top-tier instructors and data-driven progress tracking, which are compelling value propositions in the competitive esports space. This clarity shows they understand what truly matters to their target audience.
Our Tip:Directly map each part of your solution to a specific problem you introduced earlier to create a clear, logical, and compelling argument for your product.
GamerzClass presents strong, quantifiable traction with over 105,000 registered users and 10,000 paying customers, demonstrating clear product-market fit. The inclusion of a specific revenue figure of $202,000 in 2019 and highlighting quarterly growth provides concrete evidence of a working business model. This data serves as powerful validation that de-risks the investment opportunity significantly.
Our Tip:Showcase a "traction waterfall" by presenting user numbers, conversion rates to paying customers, and resulting revenue to tell a complete story of your business momentum.
The team slide effectively builds credibility by showcasing a well-rounded C-suite with relevant, complementary expertise. Highlighting the CEO's background as an "esports veteran" and the CMO's as a "former pro athlete" immediately establishes industry authority and an insider's advantage. This composition signals to investors that the team has the specific domain knowledge required to win in this niche market.
Our Tip:Present your team not just as a list of impressive resumes, but as a purpose-built unit where each member's specific experience directly addresses a core challenge of the business.
Structure your pitch as a simple, logical story that investors can easily follow. Begin by clearly defining a relatable user problem, then present your solution as the direct answer to that specific pain point. Conclude by presenting hard traction data as undeniable proof that your solution works in the real world, effectively de-risking the investment in the investor's mind.
Replace generic claims with concrete data and specific expertise to build investor confidence. Instead of just mentioning growth, show it with exact user numbers, conversion rates, and revenue figures like GamerzClass did. Frame your team's experience not as a list of past jobs, but as a unique "insider's advantage" that makes you the only ones who can solve this problem.
