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Top 21 Auckland Startups to Watch in 2026

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Auckland's startup ecosystem shows a diverse range of companies across sectors like AgTech, AI, and Biotech. These ventures are attracting significant investment to fuel their growth.

For instance, AgTech company Halter has raised $198.8M for its smart cattle collars. Meanwhile, retail security platform Auror has secured NZ$112.5M in funding.

Below is our list of 21 Auckland startups worth keeping an eye on.

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Halter created a solar-powered smart collar that gives farmers the ability to shift and contain their cows using only a phone. The system uses sound and vibration cues to guide animals, providing a virtual fencing solution that also monitors for health and heat detection.

Year Founded2016
FoundersCraig Piggott, Max Olson
Funding Amount$198.8M
Startup SizeMid-Size Team (51-250)
Last Funding StatusSeries D
Top InvestorsBessemer Venture Partners, Bond, Founders Fund, Blackbird Ventures, GRIDS Capital

Marloo has developed an AI-powered assistant specifically for financial advisors to handle their administrative workload. The tool automates paperwork and other manual tasks, freeing up advisors to focus on building stronger client relationships.

Year Founded2025
Founders
Funding Amount$2.7M
Startup SizeFounding Team (1-10)
Last Funding StatusPre-Seed
Top InvestorsBlackbird Ventures, Brand Fund, Co Ventures, Warren Hogarth, Matthew Leibowitz

Pictor develops and manufactures immunodiagnostic products for detecting complex diseases in both human and animal health. Their patented PictArray™ platform allows for testing multiple diseases at once from a single small sample, making diagnostics more accessible.

Year Founded2006
FoundersDr. Sarita Kumble
Funding Amount$16.3M
Startup SizeLean Team (11-50)
Last Funding StatusConvertible Note
Top InvestorsCallaghan Innovation, K1W1, Cure Kids Ventures, ArcAngels, Marko Bogoievski

Javln develops a modern, cloud-based policy management system for insurance brokers and underwriting agencies. The platform is designed to help them streamline operations, enhance client service, and drive business growth.

Year Founded2006
FoundersDale Smith
Funding Amount$10.7M
Startup SizeMid-Size Team (51-250)
Last Funding StatusVenture Round
Top InvestorsMicroequities, Bombora

Serato develops audio software for professional DJs and musicians, with products like Serato DJ Pro becoming an industry standard. Their tools are designed to give artists and producers creative freedom in the studio and on stage.

Year Founded1998
FoundersAJ Bertenshaw, Steve West
Funding AmountNZ$449.4k
Startup SizeMid-Size Team (51-250)
Last Funding StatusGrant
Top InvestorsCallaghan Innovation

Auror built a retail crime intelligence platform that helps enterprise retailers prevent theft, reduce financial loss, and keep their stores safe. The platform connects intelligence on criminal activity, allowing retailers to report incidents and collaborate more effectively with law enforcement.

Year Founded2012
FoundersEdwin Darlow, James Corbett, Phil Thomson, Tom Batterbury
Funding AmountNZ$112.5M
Startup SizeMid-Size Team (51-250)
Last Funding StatusSeries C
Top InvestorsShasta Ventures, Axon, Folklore Ventures, Movac, New Zealand Growth Capital Partners

SMX develops cloud-based technology focused on email security and hosting. Their solutions provide businesses with tools to protect and manage critical email communications.

Year Founded2006
FoundersJesse Ball, Thom Hooker
Funding Amount$2.1M
Startup SizeLean Team (11-50)
Last Funding StatusGrant
Top InvestorsCallaghan Innovation, K1W1, Sam Morgan, Endeavour Capital Limited, Jasmine Holdings

Vessev builds electric hydrofoiling vessels for commercial maritime transport. Their technology allows the boats to fly above the water, delivering a faster, quieter, and more sustainable passenger experience.

Year Founded2017
Founders
Funding Amount$4.4M
Startup SizeLean Team (11-50)
Last Funding StatusVenture Round
Top InvestorsBlackbird Ventures, Icehouse Ventures, NZVC, Callaghan Innovation, Pareto Holdings

Atria builds a multi-tenant control panel designed to help Managed Service Providers (MSPs) streamline their operations. The platform provides a centralized way to manage client cloud services and automate IT tasks.

Year Founded2018
FoundersColin Williams, Daniel Thurston
Funding Amount$3.2M
Startup SizeLean Team (11-50)
Last Funding StatusDebt Financing
Top InvestorsCallaghan Innovation, Addem Capital

Tracksuit offers a modern brand tracking platform that gives companies an affordable way to measure how their brand is performing. The software provides an always-on dashboard for marketers to understand key metrics and communicate the value of their brand-building efforts.

Year Founded2021
FoundersConnor Archbold, Matthew Herbert
Funding Amount$43.6M
Startup SizeMid-Size Team (51-250)
Last Funding StatusSeries B
Top InvestorsVMG Partners, Blackbird Ventures, Footwork, Altos Ventures, Shasta Ventures

11 Additional Auckland Startups Worth Following

The top ten are just a glimpse of the activity in Auckland's startup community. Other founders are building new tools for industries ranging from healthcare to media.

Together, this next group has raised over $4 billion, much of it for large-scale energy and environmental work. Here are the other companies to watch as they grow.

StartupIndustryYear FoundedAmount RaisedLast Funding Round
Crimson Education logo Crimson EducationEnterprise2013$147MVenture Round
Futureverse logo FutureverseMedia2022$54MCorporate Round
Carepatron logo CarepatronMedia2019$5.1MGrant
Caruso logo CarusoSaaS2023$5.2MSeed
Watercare logo WatercareEnvironment1991$3.4BDebt Financing
Lodestone Energy logo Lodestone EnergyEnergy2020$520.8MVenture Round
Tradify logo TradifyFintech2013$10MGrant
Toku Eyes logo Toku EyesHealthcare2018NZ$24.7MGrant
Alimetry logo AlimetryBiotech2019$34.9MSeries A
Quantifi Photonics logo Quantifi PhotonicsDesign2013$26MGrant
Aquafortus logo AquafortusEnterprise2016$24.8MSeries A

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