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The Full List of 8 Wearables Unicorn Startups (2026)

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The wearables market includes a diverse group of private companies from health monitoring to augmented reality. These companies are spread across the globe, from Finland to India and the United States.

Finland's Oura leads the pack with an $11B valuation for its health-tracking rings. Other major players include augmented reality developer Magic Leap, which has raised $4.3B, and fitness tracker WHOOP, valued at $4B.

Below is the full list of 8 Wearables unicorn startups at this time.

Top 8 Most Valuable Wearables Unicorns

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Oura creates a smart ring that tracks sleep, activity, and recovery to provide personalized health insights. They are known for the device's sleek design and its highly accurate analysis of sleep cycles and daily readiness.

Valuation$11B (Joined April 2022)
HeadquartersOulu, Oulu, Finland
Year Founded2013
FoundersMarkku Koskela, Petteri Lahtela
Funding Amount$1.5B
Company SizeLarge Team (251-1,000)
Last Funding StatusSeries E
Top InvestorsBank of America, Temasek Holdings, Alumni Ventures, Citi, Andreessen Horowitz

WHOOP builds a wearable technology system designed to monitor and analyze human performance. Their platform tracks detailed metrics for sleep, recovery, and daily strain, offering insights for athletes and fitness enthusiasts to improve their training.

Valuation$4B (Joined October 2020)
HeadquartersBoston, Massachusetts, United States
Year Founded2012
FoundersAurelian Nicolae, John Capodilupo, Will Ahmed
Funding Amount$404.8M
Company SizeLarge Team (251-1,000)
Last Funding StatusSeries F
Top InvestorsTwo Sigma Ventures, Founder Collective, IVP, Foundry Group, NextView Ventures

SiFive provides processor core designs and intellectual property built on the open-source RISC-V standard. Their technology enables companies to create custom silicon for a wide range of applications, from wearables to high-performance computing.

Valuation$3B (Joined March 2022)
HeadquartersSan Mateo, California, United States
Year Founded2015
FoundersAndrew Waterman, Krste Asanovic, Yunsup Lee
Funding Amount$365.5M
Company SizeLarge Team (251-1,000)
Last Funding StatusSeries F
Top InvestorsIbex Investors, SK Hynix, Intel Capital, Spark Capital, Coatue

Magic Leap creates wearable augmented reality technology that merges digital visuals with the real world. Their headsets are built for spatial computing, allowing users to interact with lifelike 3D content in their physical space.

Valuation$2B (Joined October 2014)
HeadquartersPlantation, Florida, United States
Year Founded2010
FoundersBrian Schowengerdt, Rony Abovitz
Funding Amount$4.3B
Company SizeMajor Organization (1,001-5,000)
Last Funding StatusPrivate Equity
Top InvestorsAndreessen Horowitz, Wellington Management, Temasek Holdings, Kleiner Perkins, Morgan Stanley

boAt designs and sells a popular line of consumer audio gear and wearables, from headphones to smartwatches. The brand has built a strong following with its fashion-forward, lifestyle-oriented products offered at accessible prices.

Valuation$1.4B (Joined October 2022)
HeadquartersGurgaon, Haryana, India
Year Founded2016
FoundersAman Gupta, Sameer Mehta
Funding Amount$177M
Company SizeLarge Team (251-1,000)
Last Funding StatusUndisclosed
Top InvestorsInnoVen Capital, Navi Technologies, Qualcomm Ventures, Warburg Pincus, Fireside Ventures

Castore develops technically engineered sportswear designed for optimal athletic performance. The brand has gained prominence through its high-quality apparel and major partnerships with professional sports teams.

Valuation$1.2B (Joined November 2023)
HeadquartersLondon, England, United Kingdom
Year Founded2016
FoundersPhilip Beahon, Thomas Beahon
Funding Amount£198.2M
Company SizeMid-Size Team (51-250)
Last Funding StatusPrivate Equity
Top InvestorsFelix Capital, Silicon Valley Bank, Raine Ventures, HSBC, Redrice Ventures

OrCam Technologies creates wearable artificial vision devices to assist people who are blind or visually impaired. Their discreet technology audibly communicates visual information from text and faces, empowering users with greater independence.

Valuation$1.03B (Joined February 2018)
HeadquartersJerusalem, Yerushalayim, Israel
Year Founded2010
FoundersAmnon Shashua, Ziv Aviram
Funding Amount$86.4M
Company SizeMid-Size Team (51-250)
Last Funding StatusVenture Round
Top InvestorsMeitav Investment House, Moshe Gaon, Intel Capital, Clal Insurance Enterprises Holdings, b2venture

The team at Xreal develops augmented reality glasses for the consumer market, turning any phone or laptop into a massive private display. They are focused on making spatial computing feel natural and accessible through lightweight eyewear that looks like a normal pair of sunglasses.

Valuation$1B (Joined January 2024)
HeadquartersBeijing, Beijing, China
Year Founded2017
FoundersBing Xiao, Chi Xu
Funding Amount$333.7M
Company SizeLarge Team (251-1,000)
Last Funding StatusVenture Round
Top InvestorsHSG, Alibaba Group, NIO Capital, Sequoia Capital, Shunwei Capital

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