Learn how to validate your startup idea by pre-selling it, for only $80 (includes a free 1-hour consultancy call).
Grocery

48 of the Most Successful Grocery Startups

If you're building a Grocery startup, you must check this list of the 48 most successful ones.

Ad

Startup Foundations

Gain traction with your startup right now. In this free video series, learn tactical strategies proven to deliver results. Get free access to Startup Foundations →

There are a lot of things to consider when building a new startup - where to get funding, how to validate your idea, and what features should the product have.

One of the challenges, however, is finding a market that is willing to pay for your solution without even knowing what it is yet.

While some people say this makes your idea too vague and hard to monetize, there’s actually good news.

There’s more money in this space than ever before by angels investing in early-stage companies.

If you're building a Grocery startup, you must check these 48 fast-growing companies.


48 Grocery Startups

1) Instacart

1) Instacart

Instacart is an online grocery delivery and pickup service that caters to both businesses and consumers.

Details of the startup:

  • Country: United States
  • City: San Francisco
  • Started in: 2012
  • Founders: Apoorva Mehta, Brandon Leonardo, Max Mullen
  • Number of employees: 5001-10000
  • Funding amount: $2,685,992,575
  • Number of funding rounds: 17
  • Number of investors: 35

You can find their website here.

2) BigBasket

2) BigBasket

BigBasket is an online grocery and meal delivery service that brings personal and household items to customers' doorsteps.

Details of the startup:

  • Country: India
  • City: Bengaluru
  • Started in: 2011
  • Founders: Abhinay Choudhari, Hari Menon, Vipul Parekh, VS Ramesh, VS Sudhakar
  • Number of employees: 5001-10000
  • Funding amount: $1,119,863,468
  • Number of funding rounds: 17
  • Number of investors: 17

You can find their website here.

3) Grofers

3) Grofers

Grofers is a low-cost online supermarket that also delivers groceries.

Details of the startup:

  • Country: India
  • City: Gurgaon
  • Started in: 2013
  • Founders: Albinder Dhindsa, Saurabh Kumar
  • Number of employees: 1001-5000
  • Funding amount: $662,398,135
  • Number of funding rounds: 13
  • Number of investors: 13

You can find their website here.

4) Jumbotail

4) Jumbotail

Jumbotail is an online marketplace that makes groceries and food purchasing easier.

Details of the startup:

  • Country: India
  • City: Bengaluru
  • Started in: 2015
  • Founders: Ashish Jhina, Karthik Venkateswaran
  • Number of employees: 101-250
  • Funding amount: $55,345,400
  • Number of funding rounds: 8
  • Number of investors: 20

You can find their website here.

5) GrubMarket

5) GrubMarket

GrubMarket sells fresh local food online at low costs and with quick delivery.

Details of the startup:

  • Country: United States
  • City: San Francisco
  • Started in: 2014
  • Founders: Mike Xu
  • Number of employees: 251-500
  • Funding amount: $182,100,000
  • Number of funding rounds: 6
  • Number of investors: 41

You can find their website here.

6) Flink Food

6) Flink Food

Flink Food is a company that creates an online platform for selling and delivering multi-category food items.

Details of the startup:

  • Country: Germany
  • City: Berlin
  • Started in: 2020
  • Founders: Christoph Cordes, Julian Dames, Nikolas Bullwinkel, Oliver Merkel, Saad Saeed
  • Number of employees: 101-250
  • Funding amount: $304,187,200
  • Number of funding rounds: 3
  • Number of investors: 8

You can find their website here.

7) Reliance Retail

7) Reliance Retail

Reliance Retail operates a chain of local stores, supermarkets, and wholesale/specialty stores, as well as an online store.

Details of the startup:

  • Country: India
  • City: Mumbai
  • Started in: 2006
  • Founders: Mukesh Ambani
  • Number of employees: 10001+
  • Funding amount: $6,419,310,306
  • Number of funding rounds: 6
  • Number of investors: 8

You can find their website here.

8) Fetch Rewards

8) Fetch Rewards

Fetch Rewards is a mobile shopping app that rewards customers for purchasing their favorite items.

Details of the startup:

  • Country: United States
  • City: Madison
  • Started in: 2013
  • Founders: Daniel Litvak, Tyler Kennedy, Wes Schroll
  • Number of employees: 251-500
  • Funding amount: $341,849,943
  • Number of funding rounds: 8
  • Number of investors: 10

You can find their website here.

9) Weee!

9) Weee!

Weee! is an online grocery delivery service that specializes in Hispanic and Asian foods, as well as everyday necessities.

Details of the startup:

  • Country: United States
  • City: Fremont
  • Started in: 2015
  • Founders: Larry Liu
  • Number of employees: 101-250
  • Funding amount: $398,750,149
  • Number of funding rounds: 8
  • Number of investors: 12

You can find their website here.

10) Thrive Market

10) Thrive Market

Thrive Market is an online membership-based business that sells natural and organic goods.

Details of the startup:

  • Country: United States
  • City: Los Angeles
  • Started in: 2013
  • Founders: Gunnar Lovelace, Kate Mulling, Nicholas Green, Nick Green, Sasha Siddhartha
  • Number of employees: 501-1000
  • Funding amount: $241,400,000
  • Number of funding rounds: 8
  • Number of investors: 30

You can find their website here.

11) Misfits Market

11) Misfits Market

Misfits Market offers an organically sourced produce subscription box service.

Details of the startup:

  • Country: United States
  • City: Pennsauken
  • Started in: 2018
  • Founders: Abhi Ramesh
  • Number of employees: 101-250
  • Funding amount: $301,500,000
  • Number of funding rounds: 3
  • Number of investors: 9

You can find their website here.

12) Imperfect Foods

12) Imperfect Foods

Imperfect Foods is a grocery delivery service with an aim to reduce food waste and improve the food system for everyone.

Details of the startup:

  • Country: United States
  • City: San Francisco
  • Started in: 2015
  • Founders: Ben Simon, Benjamin Chesler, Ron Clark
  • Number of employees: 1001-5000
  • Funding amount: $229,061,000
  • Number of funding rounds: 10
  • Number of investors: 20

You can find their website here.

13) Zero Grocery

13) Zero Grocery

Zero Grocery is a zero-waste grocery delivery service that is both handy and environmentally friendly.

Details of the startup:

  • Country: United States
  • City: Berkeley
  • Started in: 2019
  • Founders: Zuleyka Strasner
  • Number of employees: 11-50
  • Funding amount: $3,100,000
  • Number of funding rounds: 3
  • Number of investors: 19

You can find their website here.

14) GrocerApp

14) GrocerApp

GrocerApp is a low-cost online grocery store that allows customers to order products from a variety of categories and have them delivered right to their door.

Details of the startup:

  • Country: Pakistan
  • City: Lahore
  • Started in: 2016
  • Founders: Ahmad Saeed, Hassaan Sadiq, Rai Bilal
  • Number of employees: 11-50
  • Funding amount: $6,200,000
  • Number of funding rounds: 3
  • Number of investors: 15

You can find their website here.

15) Picnic

15) Picnic

Picnic is a rapidly expanding technology firm that has created a mass-market home delivery system for fast-moving consumer items.

Details of the startup:

  • Country: The Netherlands
  • City: Amsterdam
  • Started in: 2015
  • Founders: Daniel Gebler, Frederik Nieuwenhuys, Joris Beckers, Michiel Muller
  • Number of employees: 5001-10000
  • Funding amount: € 350,000,000
  • Number of funding rounds: 4
  • Number of investors: 9

You can find their website here.

16) PedidosYa

16) PedidosYa

PedidosYa is a Latin American online and mobile meal ordering service that connects eateries in 13 countries.

Details of the startup:

  • Country: Uruguay
  • City: Montevideo
  • Started in: 2009
  • Founders: Alvaro Garcia, Ariel Burschtin, Ruben Sosenke
  • Number of employees: 1001-5000
  • Funding amount: $328,500,000
  • Number of funding rounds: 6
  • Number of investors: 4

You can find their website here.

Ad

Startup Foundations

Gain traction with your startup right now. In this free video series, learn tactical strategies proven to deliver results. Get free access to Startup Foundations →

17) Rohlik

17) Rohlik

Rohlik is a grocery delivery service that provides same-day delivery in 90 minutes.

Details of the startup:

  • Country: Czech Republic
  • City: Karlín
  • Started in: 2014
  • Founders: Marek Sacha, Tomas Cupr
  • Number of employees: 251-500
  • Funding amount: € 220,000,000
  • Number of funding rounds: 3
  • Number of investors: 8

You can find their website here.

18) Shelf Engine

18) Shelf Engine

Shelf Engine is a company that provides an automated prediction engine that calculates the ideal number of perishable foods to order.

Details of the startup:

  • Country: United States
  • City: Seattle
  • Started in: 2015
  • Founders: Bede Jordan, Stefan Kalb
  • Number of employees: 51-100
  • Funding amount: $58,220,000
  • Number of funding rounds: 6
  • Number of investors: 13

You can find their website here.

19) Everli

19) Everli

Everli is an online grocery shopping marketplace where clients may buy for food from a range of stores.

Details of the startup:

  • Country: Italy
  • City: Milan
  • Started in: 2014
  • Founders: Enrico Pandian
  • Number of employees: 51-100
  • Funding amount: € 113,555,000
  • Number of funding rounds: 9
  • Number of investors: 22

You can find their website here.

20) Shipt

20) Shipt

Shipt is a supermarket delivery service that allows subscribers to order goods and alcohol from their neighborhood store and have them delivered to their door.

Details of the startup:

  • Country: United States
  • City: Birmingham-US
  • Started in: 2014
  • Founders: Bill Smith
  • Number of employees: 251-500
  • Funding amount: $65,200,000
  • Number of funding rounds: 3
  • Number of investors: 4

You can find their website here.

21) Jüsto

21) Jüsto

Jüsto is a grocery store that solely delivers online.

Details of the startup:

  • Country: Mexico
  • City: Mexico City
  • Started in: 2019
  • Founders: Ricardo Martinez Finger, Ricardo Weder
  • Number of employees: 251-500
  • Funding amount: $92,000,000
  • Number of funding rounds: 4
  • Number of investors: 19

You can find their website here.

22) Mercato

22) Mercato

Mercato is an online food store that connects customers with local businesses.

Details of the startup:

  • Country: United States
  • City: San Diego
  • Started in: 2015
  • Founders: Bobby Brannigan, Dave Bateman, Edward Politis, Jesse Villanueva, Matthew Alarie, Michael Mason
  • Number of employees: 51-100
  • Funding amount: $34,700,000
  • Number of funding rounds: 7
  • Number of investors: 18

You can find their website here.

23) Cornershop

23) Cornershop

Cornershop is a Latin American-based on-demand grocery delivery business.

Details of the startup:

  • Country: Chile
  • City: Las Condes
  • Started in: 2015
  • Founders: Daniel Undurraga, Juan Pablo Cuevas, Oskar Hjertonsson
  • Number of employees: 1001-5000
  • Funding amount: $31,650,000
  • Number of funding rounds: 4
  • Number of investors: 18

You can find their website here.

24) Salted

24) Salted

Salted is a platform for building and scaling healthier quick-service restaurant companies.

Details of the startup:

  • Country: United States
  • City: Los Angeles
  • Started in: 2014
  • Founders: Jeff Appelbaum
  • Number of employees: 11-50
  • Funding amount: $8,918,742
  • Number of funding rounds: 3
  • Number of investors: 13

You can find their website here.

25) TakeOff

25) TakeOff

To assist grocers succeed in e-Commerce, TakeOff employs an automated software platform.

Details of the startup:

  • Country: United States
  • City: Waltham
  • Started in: 2016
  • Founders: José Vicente Aguerrevere, Max Pedro
  • Number of employees: 101-250
  • Funding amount: $60,936,000
  • Number of funding rounds: 4
  • Number of investors: 3

You can find their website here.

26) Missfresh

26) Missfresh

Missfresh is an online marketplace that sells fresh food.

Details of the startup:

  • Country: China
  • City: Beijing
  • Started in: 2014
  • Founders: Bin Zeng, Zheng Xu
  • Number of employees: 1001-5000
  • Funding amount: $1,662,656,167
  • Number of funding rounds: 10
  • Number of investors: 22

You can find their website here.

27) Gorillas

27) Gorillas

Customers can get groceries and other household supplies through Gorillas, a delivery business.

Details of the startup:

  • Country: Germany
  • City: Berlin
  • Started in: 2020
  • Founders: Jörg Kattner, Kağan Sümer, Ronny Shibley
  • Number of employees: 1001-5000
  • Funding amount: $335,415,309
  • Number of funding rounds: 3
  • Number of investors: 9

You can find their website here.

28) Xingsheng Youxuan

28) Xingsheng Youxuan

Xingsheng Youxuan is a community shopping platform that provides people with food and home items.

Details of the startup:

  • Country: China
  • City: Changshahsien
  • Started in: 2018
  • Founders: Lihua Yue
  • Number of employees: 10001+
  • Funding amount: $3,894,600,000
  • Number of funding rounds: 9
  • Number of investors: 11

You can find their website here.

29) ChalDal

29) ChalDal

Chaldal is a groceries and delivery internet platform established in Dhaka, Bangladesh.

Details of the startup:

  • Country: Bangladesh
  • City: Dhaka
  • Started in: 2013
  • Founders: Tejas Viswanath, Waseem Alim, Waseem Alim, Zia Ashraf
  • Number of employees: 11-50
  • Funding amount: $14,800,000
  • Number of funding rounds: 4
  • Number of investors: 8

You can find their website here.

30) Nana

30) Nana

Nana is an online grocery delivery service that delivers food and other household items to your doorstep.

Details of the startup:

  • Country: Saudi Arabia
  • City: Riyadh
  • Started in: 2016
  • Founders: Abdulmajeed Alsukhan, Sami Alhelwah
  • Number of employees: 101-250
  • Funding amount: $28,959,999
  • Number of funding rounds: 4
  • Number of investors: 7

You can find their website here.

31) MatHem

31) MatHem

MatHem is an e-commerce startup that combines an online grocery store with recipes and ready-made supermarket subscriptions.

Details of the startup:

  • Country: Sweden
  • City: Stockholm
  • Started in: 2009
  • Founders: Karolin Kull, Tomas Kull
  • Number of employees: 251-500
  • Funding amount: $294,261,246
  • Number of funding rounds: 8
  • Number of investors: 10

You can find their website here.

32) Merqueo

32) Merqueo

Merqueo is a grocery delivery service that uses its own dark-store technology and local businesses to deliver food and household supplies.

Details of the startup:

  • Country: Colombia
  • City: Bogotá
  • Started in: 2017
  • Founders: Jose Guillermo Calderon, Miguel Mc Allister, Miguel Mc Allister, Sebastian Noguera Escallón
  • Number of employees: 251-500
  • Funding amount: $16,000,000
  • Number of funding rounds: 3
  • Number of investors: 5

You can find their website here.

33) Crisp

33) Crisp

Crisp is a mobile-only supermarket that specializes in ultra-fresh foods.

Details of the startup:

  • Country: The Netherlands
  • City: Amsterdam
  • Started in: 2018
  • Founders: Eric Klaassen, Michiel Roodenburg, Tom Peeters
  • Number of employees: 251-500
  • Funding amount: € 46,000,000
  • Number of funding rounds: 4
  • Number of investors: 3

You can find their website here.

34) hugo

34) hugo

Hugo is a SuperApp that offers a wide range of services, such as food delivery, transportation, e-commerce, and payments.

Details of the startup:

  • Country: El Salvador
  • City: San Salvador
  • Started in: 2016
  • Founders: Alejandro Argumedo
  • Number of employees: 251-500
  • Funding amount: $13,650,000
  • Number of funding rounds: 4
  • Number of investors: 6

You can find their website here.

35) Cortilia

35) Cortilia

Cortilia is a supermarket delivery service that specializes in local farmers' produce.

Details of the startup:

  • Country: Italy
  • City: Milan
  • Started in: 2011
  • Founders: Marco Porcaro
  • Number of employees: 11-50
  • Funding amount: € 51,000,000
  • Number of funding rounds: 7
  • Number of investors: 8

You can find their website here.

36) GETFASTER.IO

36) GETFASTER.IO

In Germany, a new generation of express delivery grocery merchant has launched, with delivery times starting at 10 minutes.

Details of the startup:

  • Country: Germany
  • City: Düsseldorf
  • Started in: 2020
  • Founders: Anton Zakharov, Dmitry Bergelson, George Skalsky, Kirill Solonitsyn
  • Number of employees: 11-50
  • Funding amount: € 1,500,000
  • Number of funding rounds: 4
  • Number of investors: 2

You can find their website here.

37) Shopper.com.br

37) Shopper.com.br

With its completely integrated supply chain operations and unique monthly auto-scheduled delivery concept, Brazil's largest pure-play online supermarket.

Details of the startup:

  • Country: Brazil
  • City: Sao Paulo
  • Started in: 2015
  • Founders: Bruna Vaz Negrão, Fábio Rodas Blanco
  • Number of employees: 251-500
  • Funding amount: R$134,500,000
  • Number of funding rounds: 4
  • Number of investors: 8

You can find their website here.

38) Bistroo

38) Bistroo

Bistroo is a food e-commerce platform that sells directly to consumers. Our decentralized platform empowers merchants and customers.

Details of the startup:

  • Country: The Netherlands
  • City: Eindhoven
  • Started in: 2019
  • Founders: Bas Roos
  • Number of employees: 1-10
  • Funding amount: $10,658,429
  • Number of funding rounds: 3

You can find their website here.

39) DealShare

39) DealShare

DealShare is a rapidly expanding social e-commerce platform.

Details of the startup:

  • Country: India
  • City: Bengaluru
  • Started in: 2018
  • Founders: Rajat Shikhar, Sankar Bora, Sourjyendu Medda, Vineet Rao
  • Number of employees: 1001-5000
  • Funding amount: $144,740,323
  • Number of funding rounds: 5
  • Number of investors: 9

You can find their website here.

40) Kirana King

40) Kirana King

Kirana King acts as a supermarket retail aggregator.

Details of the startup:

  • Country: India
  • City: Jaipur
  • Started in: 2018
  • Founders: ANUP KUMAR, BALWANT SINGH RANA, DEEPAK DUSAD, MADAN KUMAR GANDAM
  • Number of employees: 101-250
  • Funding amount: ₹70,000,000
  • Number of funding rounds: 1
  • Number of investors: 1

You can find their website here.

41) Yiguo.com

41) Yiguo.com

Shanghai Yiguo E-Commerce owns and operates Yiguo.com, an e-commerce platform that offers fresh food online.

Details of the startup:

  • Country: China
  • City: Changning
  • Started in: 2005
  • Founders: Zhang Ye
  • Number of employees: 5001-10000
  • Funding amount: $500,000,000
  • Number of funding rounds: 3
  • Number of investors: 3

You can find their website here.

42) La Belle Vie

42) La Belle Vie

La Belle Vie is a Paris-based online grocery store.

Details of the startup:

  • Country: France
  • City: Paris
  • Started in: 2015
  • Founders: Alain Soulas, Alban Wienkoop, Paul Le
  • Number of employees: 11-50
  • Funding amount: € 17,100,000
  • Number of funding rounds: 3
  • Number of investors: 12

You can find their website here.

43) Vembla

43) Vembla

Vembla is a marketplace where users can order groceries and everyday items from local businesses and have them delivered in minutes.

Details of the startup:

  • Country: Sweden
  • City: Stockholm
  • Started in: 2019
  • Founders: Dino Todorovic, Sunil Dutt
  • Number of employees: 11-50
  • Funding amount: SEK10,300,000
  • Number of funding rounds: 3
  • Number of investors: 6

You can find their website here.

44) WalMart India

44) WalMart India

Under the 'Best Price' brand, Wal-Mart India owns and manages 28 B2B modern wholesale outlets.

Details of the startup:

  • Country: India
  • City: Gurgaon
  • Started in: 2009
  • Founders: Krish Iyer
  • Number of employees: 1001-5000
  • Funding amount: $37,680,000
  • Number of funding rounds: 1
  • Number of investors: 1

You can find their website here.

45) Hortifruti

45) Hortifruti

Hortifruti is the largest health food retailer in Brazil.

Details of the startup:

  • Country: Brazil
  • City: Sao Paulo
  • Started in: 1989
  • Founders: Gilberto Lopes, Tadeu Fachetti
  • Number of employees: 1001-5000
  • Funding amount: R$300,000,000
  • Number of funding rounds: 2
  • Number of investors: 2

You can find their website here.

46) Jow

46) Jow

Jow is a grocery shopping app that makes shopping easier and provides meal suggestions.

Details of the startup:

  • Country: France
  • City: Paris
  • Started in: 2017
  • Founders: Antoine Maillard, Brice Audrain, Franck Maurin, Jacques-Edouard Sabatier
  • Number of employees: 11-50
  • Funding amount: $8,738,527
  • Number of funding rounds: 2
  • Number of investors: 10

You can find their website here.

47) Oda

47) Oda

Oda is an online grocery store that delivers groceries to your door.

Details of the startup:

  • Country: Norway
  • City: Oslo
  • Started in: 2013
  • Founders: Andreas Skaranger, Christian Mikalsen, Ida Johnsen, Jon Kåre Stene, Karl Kristian Mydske, Karl Munthe-Kaas, Mats André Kristiansen, Mats Barlo, Tommy Gudmundsen, Vegard Vik
  • Number of employees: 501-1000
  • Funding amount: $376,573,255
  • Number of funding rounds: 7
  • Number of investors: 6

You can find their website here.

48) Pupumall

48) Pupumall

Pupumall is working on a platform for instant delivery of fresh produce from supermarkets that will cover a wide range of products.

Details of the startup:

  • Country: China
  • City: Foochow
  • Started in: 2016
  • Founders: Muwang Chen
  • Number of employees: 5001-10000
  • Funding amount: $156,462,665
  • Number of funding rounds: 4
  • Number of investors: 1

You can find their website here.

The All-In-One Newsletter for Startup Founders

Every week, I’ll send you Failory’s latest interviews and articles, curated resources for founders, and updates on how I’m growing the site to $10k/mo. Join +7,000 other startup founders!