The nutrition industry is expanding into specialized areas from pet wellness to targeted supplements.
Massive funding is flowing, with baby formula company Bobbie raising $141.5M. Telehealth platform Nourish and women's supplement brand Bloom Nutrition have also raised millions.
Below is our list of 73 Nutrition startups worth keeping an eye on.
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Get the Sheet for $50Bloom Nutrition creates a line of health and wellness supplements, such as its popular Greens & Superfoods powder, designed specifically for women. The brand focuses on making high-quality nutrition accessible through approachable and effective formulas.
| Headquarters | Los Angeles, California, United States |
| Year Founded | 2019 |
| Founders | Mari Llewellyn |
| Funding Amount | $90M |
| Startup Size | Mid-Size Team (51-250) |
| Last Funding Status | Corporate Round |
| Top Investors | Nutrabolt, Amberstone Ventures, Clayton Christopher |
Jinx creates modern, nutrition-focused food and treats for dogs. The direct-to-consumer brand sells its wellness products directly to pet owners through its online platform.
| Headquarters | Los Angeles, California, United States |
| Year Founded | 2019 |
| Founders | Michael Kim, Sameer Mehta, Terri Rockovich |
| Funding Amount | $51.5M |
| Startup Size | Lean Team (11-50) |
| Last Funding Status | Series B |
| Top Investors | Initialized Capital, Brand Foundry Ventures, Sinai Capital Partners, Era Ventures, AF Ventures |
Plantible Foods develops a sustainable protein ingredient from the aquatic plant lemna. Their resulting protein gives food companies a highly functional, allergen-free alternative with a neutral taste and color.
| Headquarters | San Marcos, California, United States |
| Year Founded | 2018 |
| Founders | Maurits van de Ven, Tony Martens |
| Funding Amount | $56.4M |
| Startup Size | Lean Team (11-50) |
| Last Funding Status | Corporate Round |
| Top Investors | Elemental Impact, Lerer Hippeau, Chipotle Mexican Grill, Astanor Ventures, Creative Destruction Lab (CDL) |
Nourish built a telehealth platform to connect individuals with registered dietitian nutritionists for personalized nutrition counseling. Their service makes professional guidance more accessible by handling insurance coverage, making it free for most patients.
| Headquarters | New York, New York, United States |
| Year Founded | 2021 |
| Founders | Aidan Dewar, Sam Perkins, Stephanie Liu |
| Funding Amount | $113.1M |
| Startup Size | Major Organization (1,001-5,000) |
| Last Funding Status | Series B |
| Top Investors | BoxGroup, Thrive Capital, Index Ventures, Y Combinator, Pinegrove Capital Partners |
Bobbie provides organic, European-style infant formula directly to parents through a subscription model. This direct-to-consumer model offers a convenient and transparent option for parents seeking higher-quality ingredients.
| Headquarters | San Francisco, California, United States |
| Year Founded | 2018 |
| Founders | Laura Modi, Sarah Hardy |
| Funding Amount | $141.5M |
| Startup Size | Mid-Size Team (51-250) |
| Last Funding Status | Series C |
| Top Investors | VMG Partners, Bolt, Lakehouse Ventures, Precursor Ventures, Wave Capital |
Olipop creates a line of sparkling tonics that offer a healthy alternative to traditional sodas. Each beverage is formulated with plant fiber and prebiotics to support digestive health while containing just a fraction of the sugar.
| Headquarters | Oakland, California, United States |
| Year Founded | 2017 |
| Founders | Ben Goodwin, David Lester |
| Funding Amount | $93.5M |
| Startup Size | Mid-Size Team (51-250) |
| Last Funding Status | Series C |
| Top Investors | Collaborative Fund, Barrel Ventures, J.P. Morgan Growth Equity Partners, Dwight Funding, Boulder Food Group ('BFG') |
Berry Street provides virtual nutrition therapy to help manage a wide range of chronic health conditions. Their platform connects patients with registered dietitians who create personalized treatment plans for issues like diabetes, heart disease, and disordered eating.
| Headquarters | New York, New York, United States |
| Year Founded | 2023 |
| Founders | Jesse Rose, Noah Kotlove |
| Funding Amount | $59.2M |
| Startup Size | Lean Team (11-50) |
| Last Funding Status | Series B |
| Top Investors | Northzone, FJ Labs, QuantumLight, Sofinnova Partners, TA Ventures |
Little Spoon delivers healthy, organic meals and snacks directly to parents for their babies, toddlers, and young children. The direct-to-consumer brand focuses on simplifying mealtime for families with convenient and nutritious options for every stage of early childhood.
| Headquarters | New York, New York, United States |
| Year Founded | 2016 |
| Founders | Angela Vranich, Ben Lewis, Lisa Barnett, Michelle Muller |
| Funding Amount | $73M |
| Startup Size | Mid-Size Team (51-250) |
| Last Funding Status | Series B |
| Top Investors | Valor Equity Partners, Serena Ventures, Kairos HQ, Winklevoss Capital, Vaultier7 |
ZOE provides a personalized nutrition program that uses at-home tests to analyze an individual's unique gut and blood responses. Their app then provides customized food recommendations to help people improve their long-term health.
| Headquarters | Boston, Massachusetts, United States |
| Year Founded | 2017 |
| Founders | George Hadjigeorgiou, Jonathan Wolf |
| Funding Amount | $117.4M |
| Startup Size | Large Team (251-1,000) |
| Last Funding Status | Series B |
| Top Investors | L Catterton, Balderton Capital, Ahren Innovation Capital, Daphni, Coefficient Capital |
Supply6 makes healthy food convenient and accessible with its line of ready-to-drink meals. Their flagship product offers a nutritionally complete meal in a bottle, designed for busy people on the go.
| Headquarters | Bangalore, Karnataka, India |
| Year Founded | 2019 |
| Founders | Rahul Jacob, Vaibhav Bhandari |
| Funding Amount | $2.3M |
| Startup Size | Lean Team (11-50) |
| Last Funding Status | Seed |
| Top Investors | ah! Ventures, Silicon Road Ventures, Zeropearl VC, Peaceful Progress, Utsav Somani |
63 Additional Nutrition Startups Worth Following
Our top picks are just a small sample of the companies changing how we think about food and health. Across the board, founders are building new products and have collectively raised over $2.5 billion to bring them to market.
Many of these startups focus on food and healthcare, with some just starting out and others already well established. Here is a look at the other companies making a mark on nutrition.