Santa Catarina is a growing technology center in Brazil, with a strong focus on FinTech and software companies. The region hosts a mix of new ventures and established businesses.
Companies like ASAAS show the area's potential, having raised $186.9M for its financial automation platform. Other key players are emerging in fields from AI to logistics.
Below is our list of 18 Santa Catarina startups worth keeping an eye on.
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Get the Sheet for $50Asaas provides a financial automation platform to help individuals and companies manage payments and billing. Their system simplifies financial processes, from generating invoices to handling collections, all within a single digital account.
| Year Founded | 2013 |
| Founders | Diego Contezini, Fernando Chagas, Jeferson Leandro Kortbein, Mônica Dalosto, Piero Contezini |
| Funding Amount | $186.9M |
| Startup Size | Large Team (251-1,000) |
| Last Funding Status | Venture Round |
| Top Investors | Bond, Endeavor Catalyst, SoftBank, 23S Capital, Banco Bradesco |
VAAS builds a cloud platform that combines secure data storage, real-time analytics, and workflow automation. Their tools are designed for data integration and risk management, helping companies streamline complex operations.
| Year Founded | 2022 |
| Founders | Gustavo Tremel Do Valle Pereira, Paulo Renato Orione |
| Funding Amount | $6.2M |
| Startup Size | Lean Team (11-50) |
| Last Funding Status | Seed |
| Top Investors | Headline, ABSeed Ventures, Honey Island Capital, Fuse Capital |
Starian develops a range of SaaS solutions for the construction industry, legal intelligence, and general business productivity. Their software solves specific challenges and streamlines workflows for professionals in these distinct sectors.
| Year Founded | 2025 |
| Founders | — |
| Funding Amount | R$640M |
| Startup Size | Mid-Size Team (51-250) |
| Last Funding Status | Private Equity |
| Top Investors | General Atlantic |
ContaAzul provides an online platform for small businesses to organize their financial routines in a single place. Their integrated ERP system simplifies financial services and sales management for entrepreneurs.
| Year Founded | 2011 |
| Founders | José Carlos Sardagna, João Augusto Zaratine, Vinicius Roveda Goncalves |
| Funding Amount | $37M |
| Startup Size | Large Team (251-1,000) |
| Last Funding Status | Seed |
| Top Investors | 500 Global, Endeavor Catalyst, Ribbit Capital, Tiger Global Management, Bossa Invest |
Deepdive created an AI-powered copilot to assist pharmaceutical sales teams. The tool provides actionable insights from sales interactions, helping reps improve their performance and close more deals.
| Year Founded | 2023 |
| Founders | Daniel Blank, Eduardo Varela, Fernanda Zen, Gustavo Comitre, Ibis Prevedello, Vinicius Gutierrez |
| Funding Amount | $480k |
| Startup Size | Lean Team (11-50) |
| Last Funding Status | Angel |
| Top Investors | — |
CondoConta offers a digital bank with financial solutions designed specifically for condominiums and property managers. Their platform streamlines financial administration for residential communities, simplifying tasks like fee collection and supplier payments.
| Year Founded | 2019 |
| Founders | Atilio Daniel Borges, Igor Sempre Bom, Marcelo Cruz, Rafael da Costa, Rodrigo Della Rocca |
| Funding Amount | $34.1M |
| Startup Size | Mid-Size Team (51-250) |
| Last Funding Status | Series A |
| Top Investors | Igah Ventures, Redpoint eventures, Darwin Startups, Terracotta Ventures, Scale-Up Ventures |
Franq built a leading platform that connects independent brokers with financial products from banks and fintechs. Their digital marketplace empowers these professionals to distribute a wide array of services independently.
| Year Founded | 2018 |
| Founders | Daniel Ferretti, Felipe Giroleti, Gustavo Hartmann, Paulo Silva |
| Funding Amount | $19M |
| Startup Size | Mid-Size Team (51-250) |
| Last Funding Status | Convertible Note |
| Top Investors | FJ Labs, Quona Capital, Valor Capital Group, Caravela Capital, Globo Ventures |
Involves develops Involves Stage, a SaaS platform that provides monitoring and intelligence for retail execution. The software is a leading solution in Latin America, helping companies manage their field teams and point-of-sale activities.
| Year Founded | 2009 |
| Founders | André Krumennauer, Gabriel Menezes, Guilherme Hobold, Leonardo Stahelin Coelho, Pedro Galoppini, Rodrigo Lamin |
| Funding Amount | R$93.5M |
| Startup Size | Large Team (251-1,000) |
| Last Funding Status | Venture Round |
| Top Investors | Bridge One |
Neoway has built a data and analytics platform designed to help companies uncover new market opportunities. Their software uses big data to generate insights that guide business strategy and decision making.
| Year Founded | 2002 |
| Founders | Jaime De Paula |
| Funding Amount | $45M |
| Startup Size | Large Team (251-1,000) |
| Last Funding Status | Venture Round |
| Top Investors | Accel, Temasek Holdings, Endeavor Catalyst, MONASHEES, Upload Ventures |
LINCROS builds a logistics platform to help companies manage and transform their supply chain operations. The software provides tools for transportation management, process automation, and data analysis to optimize efficiency.
| Year Founded | 2012 |
| Founders | — |
| Funding Amount | R$38M |
| Startup Size | Mid-Size Team (51-250) |
| Last Funding Status | Venture Round |
| Top Investors | — |
8 Additional Santa Catarina Startups Worth Following
Our top 10 picks are just a glimpse of the activity happening across Santa Catarina. Founders are building companies in a wide range of industries, from AgTech and energy to AI and fintech. These companies have collectively raised hundreds of millions, and they represent a mix of new and established businesses. Below is a look at eight more startups that are shaping the region's future.