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Seoul's startup scene features a wide range of companies across many industries. Electric vehicle battery maker SK on highlights the scale of local funding, having raised $5.6 billion.
Other major players include travel platform Yanolja with $2 billion in funding and financial app Toss with $1.4 billion.
Below is our list of 58 Seoul startups worth keeping an eye on.
Everything you need to raise funding for your startup, including 3,500+ investors, 7 tools, 18 templates and 3 learning resources.
Buy It For $97 $297 →Information about the industries, countries, and cities they generally invest in.
Get the Sheet for $50Information about their valuation, HQ's location, founded year, name of founders, funding amount and number of employees.
Get the Sheet for $50List of startup investors in the BioTech, Health, and Medicine industries, along with their Twitter, LinkedIn, and email addresses.
Get the Sheet for $50List of 250 startup investors in the AI and Machine Learning industries, along with their Twitter, LinkedIn, and email addresses.
Get the Sheet for $50List of 250 startup investors in the FinTech and Finance industries, along with their Twitter, LinkedIn, and email addresses.
Get the Sheet for $50FuriosaAI designs and develops powerful AI accelerators for data center workloads. Their custom silicon is engineered to run complex AI models with greater speed and efficiency.
MUSINSA has built a leading online fashion store that specializes in curating and showcasing a wide variety of Korean brands. Their platform combines e-commerce with rich storytelling, offering personalized recommendations to help shoppers discover emerging designers and trends.
SK on develops and manufactures high-energy density batteries for electric vehicles. Their technology provides a critical component for automakers seeking to improve EV performance and range.
Toss offers a financial super app that simplifies money management for its users. Their platform brings together everyday services like payments, banking, and investments into one intuitive mobile application.
Yanolja operates a comprehensive leisure platform for booking travel, accommodations, and other activities. The South Korean company has expanded beyond a consumer-facing travel super app to provide cloud-based software solutions for the global hospitality industry.
Nota AI develops NetsPresso, a proprietary platform that optimizes AI models for specific hardware. Their technology enables developers to build and deploy lightweight AI that runs efficiently on a wide range of devices.
HAEGIN develops and publishes mobile games for a global audience, focusing on casual and social experiences. Their portfolio includes popular titles like the metaverse game 'Play Together' and the sports-based 'Homerun Clash'.
Bithumb operates a cryptocurrency exchange platform for trading a wide range of digital assets. As one of South Korea's largest exchanges, they provide a marketplace for users to buy and sell various cryptocurrencies.
Z.Ai offers an AI-powered solution that analyzes user behavior to provide personalized product and content recommendations. Their technology helps marketing and sales teams increase engagement and drive conversions through more tailored user experiences.
MX Player evolved from a simple video player into an entertainment super app with a massive user base. They now operate a streaming service that includes original shows, movies, and games alongside its core video playback features.
Our top ten picks are just a glimpse into the city's bustling startup scene. Many other founders are building companies in fields like AI and media, attracting serious funding along the way.
Some are just getting started, while others are already well established. Here’s a look at the rest of the startups shaping Seoul's ecosystem.
| Startup | Industry | Year Founded | Amount Raised | Last Funding Round |
|---|---|---|---|---|
| Marketing | 2021 | ₩32.5B | Series A | |
| Media | 2020 | $33.7M | Series B | |
| AI | 2023 | ₩21B | Seed | |
| Media | 2010 | ₩43.5B | Series B | |
| AI | 2014 | $170.7M | Corporate Round | |
| AI | 2021 | ₩152.3B | Series B | |
| Analytics | 2018 | $9.7M | Series A | |
| Manufacturing | 2020 | $20.3M | Series B | |
| AI | 2019 | ₩1456B | Corporate Round | |
| AI | 2016 | $27.5M | Series A | |
| AI | 2020 | ₩4.1B | Series A | |
| Fintech | 1929 | — | — | |
| Fintech | 2015 | $163.4M | Series C | |
| Data | 2020 | ₩6B | Venture Round | |
| Mobility | 2018 | $50.2M | Debt Financing | |
| Crypto | 2014 | $73.5M | Corporate Round | |
| AI | 2015 | $29.2M | Venture Round | |
| Mobility | 2017 | ₩57.7B | Secondary Market | |
| Biotech | 2016 | ₩22.5B | Series B | |
| Media | 2021 | ₩37.8B | Venture Round | |
| Media | 2021 | ₩12.5B | Series B | |
| Media | 2013 | ₩39.5B | Series B | |
| Education | 2008 | ₩92.8B | Series D | |
| AI | 2017 | ₩19.8B | Series B | |
| SaaS | 2014 | $25.8M | Series C | |
| Mobility | 2020 | ₩673.3B | Private Equity | |
| Media | 2019 | $32.9M | Series B | |
| Enterprise | 2023 | ₩13B | Seed | |
| Biotech | 2015 | ₩19B | Series C | |
| Healthcare | 1941 | ₩100B | Convertible Note | |
| Food | 2016 | ₩307B | Series D | |
| Sports | 1980 | ₩22B | Venture Round | |
| Media | 2017 | ₩104B | Venture Round | |
| Retail | 2015 | ₩12.1B | Series A | |
| Media | 2004 | ₩100B | Seed | |
| Fintech | 2016 | $20.4M | Series C | |
| Media | 2017 | ₩20B | Series B | |
| Logistics | 2013 | ₩28.1B | Series B | |
| Retail | 2018 | ₩28B | Corporate Round | |
| Media | 2018 | ₩35B | Venture Round | |
| Fashion | 2018 | ₩32.5B | Series B | |
| Enterprise | 2018 | ₩114B | Corporate Round | |
| AI | 2017 | $2.5M | Series A | |
| Healthcare | 2000 | ₩11.8B | Series A | |
| Fintech | 2015 | ₩39.4B | Series C | |
| AI | 2016 | ₩37B | Series B | |
| AI | 2024 | ₩2B | Seed | |
| Sports | 2017 | $22.6M | Series C | |
| Media | 2018 | ₩13.1B | Series B | |
| Fashion | 2015 | $10.9M | Venture Round | |
| AI | 2021 | ₩16.2B | Venture Round | |
| AI | 2022 | ₩6.5B | Seed | |
| Infrastructure | 2015 | $16M | Series B | |
| Marketing | 2020 | ₩8.2B | Series A | |
| Healthcare | 2016 | ₩25B | Venture Round | |
| Media | 2019 | $2.4M | Seed | |
| Media | 2019 | ₩3B | Venture Round | |
| Education | 2010 | ₩152.9B | Series C | |
| Biotech | 2021 | ₩8.1B | Series A | |
| Media | 2015 | ₩13B | Series C | |
| Media | 2013 | $52.8M | Private Equity | |
| Media | 2018 | ₩35.5B | Venture Round | |
| Media | 2016 | $420k | Seed |
