Top 46 Startups in the Sales Automation Industry

1) Drift

Conversations may be used to make business purchases more seamless, pleasurable, and human.

Details of the startup:

• Country: United States
• City: Boston
• Started in: 2015
• Founders: David Cancel, Elias Torres
• Number of employees: 251-500
• Funding amount: $107,000,000
• Number of funding rounds: 3
• Number of investors: 12

You can find their website here.

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2) Contentsquare

Contentsquare creates a digital experience analytics tool that allows companies to analyze client activity online.

Details of the startup:

• Country: France
• City: Paris
• Started in: 2012
• Founders: Jonathan Cherki
• Number of employees: 501-1000
• Funding amount: $812,000,000
• Number of funding rounds: 5
• Number of investors: 10

You can find their website here.

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3) Pipefy

Process management, workflow, process automation, and task management are all areas where Pipefy excels.

Details of the startup:

• Country: United States
• City: San Francisco
• Started in: 2013
• Founders: Alessio Alionco, Kelvin Stinghen, Leandro Johann, Magnus Arantes
• Number of employees: 251-500
• Funding amount: $63,737,500
• Number of funding rounds: 5
• Number of investors: 16

You can find their website here.

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4) ASAPP

Research leads to breakthroughs, and ASAPP is expanding AI to boost human productivity and automate global procedures.

Details of the startup:

• Country: United States
• City: New York
• Started in: 2014
• Founders: Gustavo Sapoznik, Marcus Westin
• Number of employees: 251-500
• Funding amount: $380,000,000
• Number of funding rounds: 4
• Number of investors: 14

You can find their website here.

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5) Slintel

Slintel captures buying intent using technographics to assist businesses in identifying potential purchasers in their target market.

Details of the startup:

• Country: United States
• City: Mountain View
• Started in: 2016
• Founders: Deepak Anchala, Rahul Bhattacharya, Ranjana TN
• Number of employees: 101-250
• Funding amount: $26,000,000
• Number of funding rounds: 6
• Number of investors: 8

You can find their website here.

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6) Workato

Workato is an enterprise automation platform that enables businesses to work more efficiently and effectively without jeopardizing governance and security.

Details of the startup:

• Country: United States
• City: Mountain View
• Started in: 2013
• Founders: Alexey Timanovskiy, Dimitris Kogias, Gautham Viswanathan, Harish Shetty, Vijay Tella
• Number of employees: 251-500
• Funding amount: $215,000,000
• Number of funding rounds: 4
• Number of investors: 11

You can find their website here.

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7) CARS24

CARS24 is a technologically advanced platform for buying and selling used vehicles.

Details of the startup:

• Country: India
• City: Gurgaon
• Started in: 2015
• Founders: Gajendra Jangid, Mehul Agrawal, Ruchit Agarwal, Vikram Chopra
• Number of employees: 1001-5000
• Funding amount: $393,848,044
• Number of funding rounds: 5
• Number of investors: 21

You can find their website here.

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8) Spiff

Spiff is a revenue and sales compensation software that automates complex commission processes and motivates salespeople.

Details of the startup:

• Country: United States
• City: Sandy
• Started in: 2017
• Founders: Albert Candari, Casey Crouch, Jean-Philippe Maitre, Jeron Paul, Matt Stapleton, Mike Ries, Tanner Lacey, Travis Ashby
• Number of employees: 101-250
• Funding amount: $62,000,000
• Number of funding rounds: 4
• Number of investors: 18

You can find their website here.

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9) Lusha Systems Inc

Reduce the number of times you search. Increase your sales. Over 500,000 salespeople and 120,000 businesses use Lusha, a B2B prospecting and contact data service.

Details of the startup:

• Country: United States
• City: New York
• Started in: 2016
• Founders: Adi Weisz, Assaf Eisenstein, Yoni Tserruya
• Number of employees: 101-250
• Funding amount: $40,000,000
• Number of funding rounds: 1
• Number of investors: 1

You can find their website here.

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10) MindTickle

MindTickle is a software startup that provides businesses with sales preparedness and enablement solutions.

Details of the startup:

• Country: United States
• City: San Francisco
• Started in: 2011
• Founders: Deepak Diwakar, Krishna Depura, Mohit Garg, Nishant Mungali
• Number of employees: 251-500
• Funding amount: $181,300,000
• Number of funding rounds: 6
• Number of investors: 8

You can find their website here.

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11) Intercom

Businesses can use a Conversational Relationship Platform to help them create consumer relationships by providing tailored, messenger-based experiences.

Details of the startup:

• Country: United States
• City: San Francisco
• Started in: 2011
• Founders: Ciaran Lee, David Barrett, Des Traynor, Eoghan McCabe
• Number of employees: 501-1000
• Funding amount: $291,820,000
• Number of funding rounds: 9
• Number of investors: 34

You can find their website here.

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12) Pipedrive

Pipedrive is the first CRM software designed from the perspective of a salesperson.

Details of the startup:

• Country: United States
• City: New York
• Started in: 2010
• Founders: Martin Henk, Martin Tajur, Ragnar Sass, Timo Rein, Urmas Purde
• Number of employees: 501-1000
• Funding amount: $90,203,108
• Number of funding rounds: 8
• Number of investors: 18

You can find their website here.

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13) SalesLoft

SalesLoft is a sales engagement platform that assists sales companies in providing a better customer experience.

Details of the startup:

• Country: United States
• City: Atlanta
• Started in: 2011
• Founders: David Cummings, Kyle Porter, Rob Forman, Tim Dorr
• Number of employees: 501-1000
• Funding amount: $245,700,000
• Number of funding rounds: 8
• Number of investors: 13

You can find their website here.

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14) AutoRABIT

For regulated businesses, AutoRABIT offers the Salesforce release management platform.

Details of the startup:

• Country: United States
• City: San Ramon
• Started in: 2014
• Founders: Vijaya Rayudu, Vishnu Datla
• Number of employees: 51-100
• Funding amount: $27,000,000
• Number of funding rounds: 3
• Number of investors: 2

You can find their website here.

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15) DealHub.io

DealHub.io is a revenue augmentation technology that ensures continuous sales engagements throughout the sales cycle.

Details of the startup:

• Country: United States
• City: Austin
• Started in: 2014
• Founders: Alon Lubin, Eyal Elbahary, Eyal Orgil
• Number of employees: 51-100
• Funding amount: $24,500,000
• Number of funding rounds: 3
• Number of investors: 4

You can find their website here.

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16) Highspot

Highspot is an AI-powered sales enablement tool that helps firms all around the world increase their sales teams' effectiveness.

Details of the startup:

• Country: United States
• City: Seattle
• Started in: 2012
• Founders: David Wortendyke, Oliver Sharp, Robert Wahbe, Scot Gellock
• Number of employees: 501-1000
• Funding amount: $396,850,000
• Number of funding rounds: 8
• Number of investors: 10

You can find their website here.

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17) Seismic

Seismic is a sales enablement and marketing orchestration software that helps sales teams close more deals and close them faster.

Details of the startup:

• Country: United States
• City: San Diego
• Started in: 2010
• Founders: Douglas Winter, Ed Calnan, Fred Xie, Marc Romano, Nasser Barghouti
• Number of employees: 501-1000
• Funding amount: $256,500,000
• Number of funding rounds: 5
• Number of investors: 8

You can find their website here.

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18) UserTesting

UserTesting is a human insight tool that may be used on demand to increase consumer insights.

Details of the startup:

• Country: United States
• City: San Francisco
• Started in: 2007
• Founders: Darrell Benatar, Dave Garr
• Number of employees: 501-1000
• Funding amount: $152,742,068
• Number of funding rounds: 4
• Number of investors: 7

You can find their website here.

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19) 6sense

6sense is an account engagement technology that helps B2B companies earn income in a predictable way.

Details of the startup:

• Country: United States
• City: San Francisco
• Started in: 2013
• Founders: Amanda Kahlow, Dustin Chang, Premal Shah, Shane Moriah, Viral Bajaria
• Number of employees: 251-500
• Funding amount: $226,000,000
• Number of funding rounds: 6
• Number of investors: 12

You can find their website here.

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20) PandaDoc

Users can use PandaDoc to develop, deliver, and manage quotations, proposals, contracts, and other sales collateral for their teams.

Details of the startup:

• Country: United States
• City: San Francisco
• Started in: 2011
• Founders: Mikita Mikado, Serge Barysiuk
• Number of employees: 251-500
• Funding amount: $51,055,000
• Number of funding rounds: 5
• Number of investors: 13

You can find their website here.

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21) Cognigy GmbH

Cognigy is the most popular Enterprise Conversational AI Platform for automating customer and employee support processes.

Details of the startup:

• Country: Germany
• City: Düsseldorf
• Started in: 2016
• Founders: Benjamin Mayr, Philipp Heltewig, Sascha Poggemann
• Number of employees: 51-100
• Funding amount: € 44,900,000
• Number of funding rounds: 6
• Number of investors: 6

You can find their website here.

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22) RightBound

RightBound creates a sales platform that streamlines and automates the selling process.

Details of the startup:

• Country: United States
• City: Kirkland
• Started in: 2019
• Founders: Ran Oelgiesser, Rotem Dafni
• Number of employees: 11-50
• Funding amount: $12,000,000
• Number of funding rounds: 2
• Number of investors: 11

You can find their website here.

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23) Cogito

Cogito uses behavioral science and artificial intelligence to improve the emotional intelligence of phone professionals.

Details of the startup:

• Country: United States
• City: Boston
• Started in: 2007
• Founders: Alex Pentland, Joshua Feast
• Number of employees: 101-250
• Funding amount: $117,500,000
• Number of funding rounds: 10
• Number of investors: 16

You can find their website here.

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24) Showpad

The most beneficial thing that has ever happened to your sales staff

Details of the startup:

• Country: Belgium
• City: Gent
• Started in: 2011
• Founders: Louis Jonckheere, Peter Minne, Pieterjan Bouten
• Number of employees: 251-500
• Funding amount: $159,500,000
• Number of funding rounds: 6
• Number of investors: 6

You can find their website here.

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25) Vymo

Vymo is a personal assistant program that automates sales and service team duties in businesses.

Details of the startup:

• Country: India
• City: Bengaluru
• Started in: 2013
• Founders: Venkat Malladi, Yamini Bhat
• Number of employees: 51-100
• Funding amount: $23,000,000
• Number of funding rounds: 5
• Number of investors: 5

You can find their website here.

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26) Loopio

RFP Response Software from Loopio helps businesses speed up the process of responding to RFPs, RFIs, and security questionnaires.

Details of the startup:

• Country: Canada
• City: Toronto
• Started in: 2014
• Founders: Jafar Owainati, Matt York, Zakir Hemraj
• Number of employees: 101-250
• Funding amount: CA$263,000,000
• Number of funding rounds: 3
• Number of investors: 3

You can find their website here.

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27) Postscript

Postscript is a text message marketing platform that allows businesses to contact and engage with customers using text messages.

Details of the startup:

• Country: United States
• City: Scottsdale
• Started in: 2018
• Founders: Adam Turner, Alex Beller, Colin Turner
• Number of employees: 51-100
• Funding amount: $41,200,000
• Number of funding rounds: 3
• Number of investors: 16

You can find their website here.

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28) ringDNA

ringDNA is a revenue acceleration platform powered by AI that converts sales teams into high-performing revenue engines.

Details of the startup:

• Country: United States
• City: Sherman Oaks
• Started in: 2013
• Founders: Howard Brown
• Number of employees: 101-250
• Funding amount: $35,600,000
• Number of funding rounds: 5
• Number of investors: 3

You can find their website here.

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29) XANT.ai

XANT.ai develops software that helps sales teams establish a better funnel and close more deals, resulting in increased income.

Details of the startup:

• Country: United States
• City: Lehi
• Started in: 2004
• Founders: Chris Harrington, David Elkington, Ken Krogue, Rob Christensen
• Number of employees: 101-250
• Funding amount: $251,200,024
• Number of funding rounds: 6
• Number of investors: 15

You can find their website here.

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30) Shelf Engine

Shelf Engine is a company that provides an automated prediction engine that calculates the ideal number of perishable foods to order.

Details of the startup:

• Country: United States
• City: Seattle
• Started in: 2015
• Founders: Bede Jordan, Stefan Kalb
• Number of employees: 51-100
• Funding amount: $58,220,000
• Number of funding rounds: 6
• Number of investors: 13

You can find their website here.

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31) EqualTo

The operating system for sales commissions

Details of the startup:

• Country: Germany
• City: Freiburg
• Started in: 2020
• Founders: Diarmuid Glynn, Gijs Hubben, Kim Bergstrand
• Number of employees: 11-50
• Funding amount: € 4,530,000
• Number of funding rounds: 3
• Number of investors: 9

You can find their website here.

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32) Kissht

Kissht is a financial technology platform that allows users to get fast, hassle-free credit for purchases made at digital points of sale.

Details of the startup:

• Country: India
• City: Mumbai
• Started in: 2015
• Founders: Karan Mehta, Krishnan Vishwanathan
• Number of employees: 251-500
• Funding amount: $49,247,312
• Number of funding rounds: 6
• Number of investors: 8

You can find their website here.

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33) Blanket

Blanket creates a platform for scheduling sales demos that automates the sales development process.

Details of the startup:

• Country: United States
• City: Miami
• Started in: 2016
• Founders: Alex Nucci, Ricardo Vazquez
• Number of employees: 1-10
• Funding amount: $3,540,000
• Number of funding rounds: 4
• Number of investors: 9

You can find their website here.

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34) Verloop.io

Verloop.io is the leading customer service automation platform in the world.

Details of the startup:

• Country: India
• City: Bengaluru
• Started in: 2016
• Founders: Gaurav Singh
• Number of employees: 51-100
• Funding amount: $8,000,000
• Number of funding rounds: 3
• Number of investors: 9

You can find their website here.

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35) e-bot7

Conversational AI in a nutshell.

Details of the startup:

• Country: Germany
• City: München
• Started in: 2016
• Founders: Fabian Beringer, Maximilian Gerer, Xaver Lehmann
• Number of employees: 101-250
• Funding amount: € 8,140,000
• Number of funding rounds: 4
• Number of investors: 4

You can find their website here.

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36) Take Blip

Take Blip's mission is to create, run, and evolve chatbots.

Details of the startup:

• Country: Brazil
• City: Sao Paulo
• Started in: 1999
• Founders: Daniel R. Costa, Marcelo Oliveira, Roberto Oliveira, Sergio Passos
• Number of employees: 501-1000
• Funding amount: $100,000,000
• Number of funding rounds: 1
• Number of investors: 1

You can find their website here.

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37) Qwilr

Qwilr is a document design and automation platform for sales teams that includes e-sign, analytics, and CRM and business software connections.

Details of the startup:

• Country: Australia
• City: Redfern
• Started in: 2014
• Founders: Dylan Baskind, Mark Tanner
• Number of employees: 11-50
• Funding amount: $8,875,200
• Number of funding rounds: 4
• Number of investors: 7

You can find their website here.

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38) AppMan

AppMan is a leading insurtech for life insurance in Thailand and the Asian market, offering technologies to improve sales experience.

Details of the startup:

• Country: Thailand
• City: Huai Khwang
• Started in: 2011
• Founders: Amarit Franssen, Nuttapon Kongkitimanon, Pak Rattidham, Thanapoom Chareonsiri
• Number of employees: 101-250
• Funding amount: THB139,000,000
• Number of funding rounds: 1
• Number of investors: 5

You can find their website here.

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39) Xoxoday

Motivate and engage your employees to help your company grow.

Details of the startup:

• Country: India
• City: Bengaluru
• Started in: 2012
• Founders: Abhishek Kumar, Kushal Agarwal, Manoj Aggarwal, Sumit Khandelwal
• Number of employees: 101-250
• Funding amount: $450,000
• Number of funding rounds: 2
• Number of investors: 2

You can find their website here.

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40) edrone

Edrone is a self-contained e-commerce CRM software that specializes in advanced marketing automation.

Details of the startup:

• Country: Poland
• City: Krakow
• Started in: 2014
• Founders: Michal Blak, Rahim Blak
• Number of employees: 51-100
• Funding amount: $5,879,737
• Number of funding rounds: 2
• Number of investors: 2

You can find their website here.

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41) Ramper

Ramper is a lead generation software for B2B salespeople that helps them create more leads in less time.

Details of the startup:

• Country: Brazil
• City: Sao Paulo
• Started in: 2016
• Founders: Henrique Machado, Ricardo Corrêa
• Number of employees: 11-50
• Funding amount: R$9,000,000
• Number of funding rounds: 2
• Number of investors: 2

You can find their website here.

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42) ForceManager

ForceManager is a mobile sales acceleration platform that allows you to track, analyze, and enhance the performance of your field sales staff.

Details of the startup:

• Country: Spain
• City: Barcelona
• Started in: 2011
• Founders: Oscar Macia, Xavier Bisbal
• Number of employees: 101-250
• Funding amount: $16,470,746
• Number of funding rounds: 8
• Number of investors: 10

You can find their website here.

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43) Saleswhale

Saleswhale using artificial intelligence (AI) to engage every lead via email, qualify them, and identify those who are ready to buy.

Details of the startup:

• Country: Singapore
• City: Singapore
• Started in: 2015
• Founders: Gabriel Lim, Le Duc Toan Ethan, Venus Wong
• Number of employees: 11-50
• Funding amount: $6,620,000
• Number of funding rounds: 4
• Number of investors: 9

You can find their website here.

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44) Nektar.ai

Nektar.ai is a B2B sales productivity firm that creates an AI-powered virtual sales assistant to help sales teams be more productive.

Details of the startup:

• Country: Singapore
• City: Singapore
• Started in: 2020
• Founders: Abhijeet Vijayvergiya, Aravind Ravi-Sulekha
• Number of employees: 1-10
• Funding amount: $2,150,000
• Number of funding rounds: 1
• Number of investors: 10

You can find their website here.

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45) Bingobox

Bingobox is a Chinese startup that operates an automated convenience shop.

Details of the startup:

• Country: China
• City: Zhangshan
• Started in: 2016
• Founders: Chen Ziling
• Number of employees: 11-50
• Funding amount: $94,705,638
• Number of funding rounds: 2
• Number of investors: 6

You can find their website here.

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46) Yunzhangfang

Finance and tax management software from Yunzhangfang is designed to provide integrated and automated finance and tax administration capabilities.

Details of the startup:

• Country: China
• City: Nanjing
• Started in: 2015
• Founders: Fischer Lan, Xinghua Xue
• Number of employees: 11-50
• Funding amount: $144,249,572
• Number of funding rounds: 5
• Number of investors: 5

You can find their website here.

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